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Kerr Drug Now Offering ActiveCare in All 76 Stores
Date:12/9/2010

SALT LAKE CITY, Dec. 9, 2010 /PRNewswire/ -- ActiveCare, Inc. (OTC Bulletin Board: ACAR), a technology service company that develops and provides 24/7 living assistance and emergency response solutions to seniors, announced today the introduction of its' ActiveOne PAL (Personal Assistance Link) device and service through regional drug store retailer Kerr Drug, a nationally recognized provider of pharmacy and other healthcare related services.

"ActiveCare has invested millions of dollars developing and patenting a portfolio of products and services that it has been test marketing for the past six months and is now formally being introduced through Kerr Drug pharmacy chain," said James Dalton, Chairman and CEO of ActiveCare.  "This is the culmination of several years of work and development and the result of over 18 patents that ActiveCare has developed in this space.  This launch is the first of many programs that will be launched in the following months."

Interactive, informative displays are set up in all 76 Kerr Drug stores, near the pharmacy or clinic waiting areas, so independent living seniors and their caregivers can experience the ActiveCare service while they fill prescriptions or shop for healthcare supplies.

ActiveCare's services are provided through the innovative ActiveOne PAL (Personal Assistance Link) handset.  The handset, also a cellular telephone, has one-button service where, when activated, a live operator greets each caller by name, 24 hours a day, seven days a week. "The core of our business is the care our operators provide to members," continued Dalton. ActiveCare services range from GPS and fall detection technology, to turn-by-turn directions and concierge services that address the daily needs of members. "Our mission is to provide products and services that keep members' active, independent and living in their own home for an additional 1 to 5 years. We are continuing to develop and integrate new technologies that better care for our members including alarm, sensor, health and smart home technologies that we can provide to members today."

ActiveCare, in partnering with Kerr Drug, will provide additional pharmacy-related services to its members, including prescription refill reminders and savings on Home Healthcare supplies.  Kerr Drug store locations and ActiveCare display placement near the pharmacy, offering convenience to shoppers and added benefits exclusive to Kerr Drug customers. "ActiveCare presented us a great opportunity to offer a superior caregiver service to our customers," said Bill Baxley, Senior Vice President Merchandise & Marketing, Kerr Drug. "The Kerr Drug/ActiveCare service will offer our aging customers and their caregivers exceptional, caring assistance with daily living needs and emergency response services at a fraction of the cost of traditional in-home care or assisted living." ActiveCare will also advertise in Kerr demographic markets and Kerr will feature ActiveCare in its weekly circulars, in-store displays and more.

"As we continue to add services and increase our exposure to the millions of customers in Kerr Drug and our other retail partners, ActiveCare will truly revolutionize the industry and redefine what it means to age in place," concluded Dalton.

About Kerr Drug:

Kerr Drug, Inc. (http://www.kerrdrug.com) is one of the most recognized and respected names in the chain drug industry. With its roots in the Carolinas and headquarters in Raleigh, Kerr Drug is taking the vision of community pharmacy farther than any other drug chain. The company has placed its future on its unique ability to provide patients, the medical community, and health plan sponsors, access to the most comprehensive and convenient health and wellness offering in the industry. With a mission to be the most comprehensive provider of pharmacy and related health care services, while continuing to be the most reliable provider of health related and convenience items, Kerr is currently providing services that far exceed the traditional drug store mix.

About ActiveCare:

ActiveCare, Inc., (www.activecare.com) is the service leader in virtual care for the elderly, disabled or chronically ill, providing deserved freedom while allowing members to remain living more independently, longer. ActiveCare incorporates cellular, GPS and fall detection technologies to provide a wide selection of  concierge-like services for members, delivered by way of a hand-held or wearable PAL (Personal Assistance Link) device.  The PAL connects ActiveCare members to the CareCenter at the touch of a button or when a fall is detected, providing immediate service and peace of mind, 24 hours a day, seven days a week – at home or on the go.  Headquartered in Salt Lake City, ActiveCare is committed to providing consistent excellence in quality and safety as well as friendly care for members and caregivers, alike.


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SOURCE ActiveCare, Inc.
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