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John Daly, Previous Merck Exec., Starts CTW Consulting Firm

NEW YORK, Dec. 2, 2013 /PRNewswire-iReach/ -- Former Merck executive, John Daly, recently founded CTW with two primary missions.


The first is to offer pharmaceutical industry consulting services to corporations such as IMS Health. Providing strategy for next-generation commercialization solutions focused on integrated and accountable care emerging stakeholders and next-generation sales excellence solutions for the new pharma environment.

In addition, CTW's front-line leadership and coaching mission is to ensure their clients identify and cultivate engaging leadership. Through customer centric coaching, CTW clients empower culture, fuel innovation and the full realization of their vision.

"A great business model, people, commercial opportunity and a defined vision is not enough. Investing in and putting your people first means having purposeful, strategic and effective front-line leaders." said Daly. CTW's Customer Centric Coaching model ingrains four core coaching principles that enable sales leaders to identify, leverage and build upon what motivates individual sales professionals.

Daly's previous employment as director of commercial operations and regional sales director at Schering Plough / Merck has allowed him to fuel hundreds of millions in sales by directing multiple regions and teams in brand sales to primary care, multispecialty, integrated physician groups, and managed care organizations. Daly has also strengthened and led innovative healthcare partnerships, solutions and quality outcome-focused strategies.

To learn more about John Daly and CTW visit

About John Daly

With two decades of experience in the pharmaceutical industry, John Daly has served as a sales leader and director of commercial operations since 2004 with Bayer Healthcare, Schering Plough Corporation and Merck & Co., Inc. based in North Wales, Pennsylvania. He has led the commercial operations of several regions in a number of therapeutic areas including respiratory allergy and asthma, diabetes, neurology and cardiovascular disease. His success has included developing current leaders, brand team partnerships and field leadership of multiple product launches and excellent integration and change leadership. Daly's consistent strong performance as a regional sales director has earned him a number of sales awards and corporate recognitions spanning cross-functional programs and special initiatives.

Media Contact: Deanna Dunsmuir, X Factor Selling Systems, 9736008321,

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