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Intendis, Inc. Changes Name to Bayer HealthCare
Date:1/4/2012

MORRISTOWN, N.J., Jan. 4, 2012 /PRNewswire/ -- Five years after being acquired by Bayer, Intendis, Inc., makers of dermatology brands Finacea® (azelaic acid) Gel, 15% and Desonate® (desonide) Gel 0.05%, will change its name to Bayer HealthCare.  Under this new name, the unit will continue to build on Intendis' long-standing dedication to dermatologists, patients and passion for skin health.

"Although Intendis, Inc. will have a new name and a new look, the company's pioneering tradition in dermatology remains at the heart of everything we do," said Bill Griffing, U.S. President and General Manager for Bayer HealthCare's Dermatology Unit. "During the past five years, we have focused on bringing together the best of both Intendis, Inc. and Bayer HealthCare to better serve our customers. Clarifying our place in the Bayer family with this name change increases our access to talented experts and resources that will allow us to continue to develop new therapies to improve skin health and the lives of patients with skin conditions."

While all Intendis, Inc. branding will be changed to reflect the Bayer brand, there will be no changes in the well-established organization, structure, or product quality of the company. The points of contact assisting physicians, pharmacists and partner companies remain the same. Intendis, Inc. has been an integrated part of the Bayer organization's Consumer Care division since 2006, when Bayer acquired Schering AG. 

"The name change from Intendis, Inc. to Bayer HealthCare represents a larger shift in our company's model - from a focus on products, to a broader, more value-based approach in healthcare," said Griffing. "We remain committed to both of our products Finacea® (azelaic acid) Gel, 15% and Desonate® (desonide) Gel 0.05% - and to finding ways to bring new advancements to market using Bayer's extensive R&D capabilities."

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