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Inaugural Obliteride Sets Northwest Fundraising Record
Date:10/23/2013

SEATTLE, Oct. 23, 2013 /PRNewswire/ -- The inaugural Obliteride was a huge success. In its first year, Obliteride raised more money for a local organization than any other bicycling fundraiser in the Northwest. The inaugural ride raised $1.9 million that will go directly to lifesaving research at Fred Hutchinson Cancer Research Center in Seattle.

(Photo: http://photos.prnewswire.com/prnh/20131023/AQ03396)  

"We are so impressed with how our community rallied around Obliteride and its commitment to raising money to accelerate lifesaving research at Fred Hutch," said Amy Lavin, Obliteride's executive director. "We set out to do something big our first year and people wowed us by donating $1.9 million to Fred Hutch."

More than 1,600 people participated in the August event, including riders, volunteers and virtual riders. "It was a magical weekend that we hope even more people will get to experience next year," Lavin said.

Putting the Money to Work to End Cancer
Obliteride's generous sponsors, including anchor sponsors University Village and The Sloan Foundation, ensure that 100 percent of every dollar raised stays right here in our community and goes directly to lifesaving research at Fred Hutch. This breakthrough research creates hope for the thousands of people diagnosed with cancer every year and helps save lives around the world.

Obliteride's funds will be put to use in the areas of highest need to fund the most promising research at Fred Hutch. Some of the funds will be used for accelerating research in immunotherapy, which harnesses the power of the immune system to treat cancer with minimal side effects and less toxicity. Funds will also support prostate cancer and pediatric brain cancer research.

"Obliteride is a way for our entire community to be part of th
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SOURCE Fred Hutchinson Cancer Research Center
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