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In Honor of American Heart Month, Joy Behar & Daughter Eve Call on Women to Take the ProHeart Pledge on Facebook
Date:2/1/2012

MORRISTOWN, N.J., Feb. 1, 2012 /PRNewswire/ -- February is American Heart Month and a time when television personality Joy Behar, and her daughter Eve, reflect on their family history of heart disease and recommit to living a heart-healthy life. That's why they are teaming up with the makers of Bayer® Aspirin and WomenHeart: The National Coalition for Women with Heart Disease, to raise $100,000 for the fight against heart disease.

(Logo:  http://photos.prnewswire.com/prnh/20111011/NY83436LOGO )

There are 42 million women living with or at risk for heart disease in the United States.[i] Throughout February, women and their families can help cut their risk by taking the ProHeart Pledge on Facebook (www.facebook.com/iamproheart) and committing to living a heart-healthy life. For each pledge, Bayer will make a $1 donation, up to a total of $100,000, to WomenHeart. WomenHeart supports community-based programs and local support networks that educate women about heart disease and inspire them to action. The ProHeart Pledge is a great first step on the road to becoming a heart health advocate and living ProHeart. 

"Since heart disease is the greatest health threat to women, my daughter Eve and I urge women to take the ProHeart Pledge and get serious about their heart health," said Joy Behar. "I'm participating in American Heart Month by taking the pledge and meeting with the winner of the Bayer Aspirin Heart-to-Heart sweepstakes to have a conversation with her and a cardiologist about living ProHeart and fighting heart disease."

In addition to taking the ProHeart Pledge, visitors to the I am ProHeart Facebook page (www.facebook.com/iamproheart) can download heart-healthy tools and tips based on four weekly themes, including:  learning their family history,
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SOURCE Bayer HealthCare
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