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Imprimis Announces Key Leadership Appointments
Date:2/21/2013

NEW DELHI, February 21, 2013 /PRNewswire/ --

Focuses on Growth, Expansion in Sectors Like Biotechnology, Education, Retail, Corporate

Imprimis PR, one of the leading communications consultancies in India with focus on the healthcare and pharma sectors, announced key leadership appointments in New Delhi today. The firm will be undertaking a thorough forensic audit with Ernst & Young after the immediate release of the former CEO Mr. Aman Gupta and set the stage for implementing its future expansion plans.

Strengthening its leadership team, Imprimis has appointed Ms. Gracelle Gerber , a seasoned communication professional with expertise in reputation management and strategic advocacy and former SVP International at Baird's, as the CEO of Imprimis. Gerber joins Imprimis with international expertise and experience in the healthcare and pharma sector as well as industries like ICT, manufacturing, consumer, agriculture and tourism. She has worked extensively across India, Africa and Brazil. Included amongst a wide range of global FDI clients, she was the lead strategic business director for the Tata Group in Africa over the past decade, before moving to India on a full-time basis.

Ms. Nymphia Vishin, formerly the Chief Strategy Analyst at Imprimis, has been appointed the Deputy CEO of the firm. Vishin has been associated with Imprimis for over seven years, working in various leadership positions assisting key clients for their communication mandates. Her experience of working with clients, cutting across a diverse set of industries, gives her the ability to understand business complexities and successfully design communication programs that are suited to specific local
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