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Home Care in Japan
Date:8/6/2014

major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

HOME CARE IN JAPAN
Euromonitor International
July 2014

LIST OF CONTENTS AND TABLES

Executive Summary
Slow Growth Linked To Economic Concerns and Maturity
Pandemic Fears Fuel Growth for Antiviral Products
Proctor & Gamble Poses A Challenge To Leader Kao
Health and Beauty Specialist Retailers Further Gain Share
Slow Growth Ahead for Mature Home Care
Key Trends and Developments
Economy and Environmental Focus Boost Refill Packs
Fears Over Bird Flu and Norovirus Boost Sales of Antiviral Products
Has Fragrance Trend Finally Reached Its Peak?
Market Indicators
Table 1 Households 2008-2013
Market Data
Table 2 Sales of Home Care by Category: Value 2008-2013

Table 3 Sales of Home Care by Category: % Value Growth 2008-2013
Table 4 NBO Company Shares of Home Care: % Value 2009-2013
Table 5 LBN Brand Shares of Home Care: % Value 2010-2013
Table 6 Penetration of Private Label in Home Care by Category: % Value 2008-2013
Table 7 Distribution of Home Care by Format: % Value 2008-2013
Table 8 Distribution of Home Care by Format and Category: % Value 2013
Table 9 Forecast Sales of Home Care by Category: Value 2013-2018
Table 10 Forecast Sales of Home Care by Category: % Value Growth 2013-2018
Sources
Summary 1 Research Sources
Car Mate Mfg Co Ltd in Home Care (japan)
Strategic Direction
Key Facts
Summary 2 Car Mate Mfg Co Ltd: Key Facts
Summary 3 Car Mate Mfg Co Ltd: Operational Indicators
Company Background
Production
Competitive Positioning
Summary 4 Car Mate Mfg Co Ltd: Competitive Position 2013

Dainihon Jochugiku Co Ltd in Home Care (japan)
Strategic Direction
Key Facts
Summary 5 Dainihon Jochugiku Co Ltd: Key Facts
Company Background
Production

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