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Healthy Advice® Networks Physicians Discuss Patient Adherence Challenges at National Conference
Date:1/12/2011

CINCINNATI, Jan. 12, 2011 /PRNewswire/ -- Healthy Advice® Networks, the nation's leading provider of point-of-care health-education programs for consumers and physicians, recently hosted a panel of primary care physicians at eyeforpharma's  7th Annual Patient Adherence and Engagement Summit held in Philadelphia, PA. The panel, comprised of seven primary care physicians from different areas of the country with diverse patient populations, spoke candidly about the challenges of patient non-adherence.  In a dynamic discussion with pharmaceutical executives, the doctors stressed the overwhelming need for better, more understandable patient education.   They unanimously agreed that non-adherence would continue to plague the healthcare industry until patients sufficiently comprehend the answers to the questions foremost on their minds:   "Why am I taking this medication?  What does it do for me?" and "What happens if I don't take it as prescribed?"

Patient adherence continues to be one of the most pressing challenges for physicians, for Pharma and for the healthcare system as a whole.  Almost 50 percent of patients are not taking their medications as prescribed and the prescription abandonment rate is up 68 percent since 2006.   The estimated annual medical costs are in excess of $300 billion and 125,000 deaths are attributed to non-adherence each year.

Panelist Dr. Jake Varghese noted that patients are often overwhelmed when they visit their physician.  "Delivering educational information that patients can understand and act upon is critical," he commented. "In my practice, I circle the information in a Healthy Advice Networks brochure and ask the patient to read it before his/her next visit so we can have a meaningful conversation." Dr. Gary LeRoy added, "Anything that helps initiate a dialogue between doctor and patient is invaluable in the treatment of that patient."

Deborah Sch
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SOURCE Healthy Advice Networks
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