Navigation Links
Government Affairs & Public Policy Groups Playing Critical Role in Patient Engagement, Reports Best Practices, LLC
Date:7/18/2014

CHAPEL HILL, N.C., July 18, 2014 /PRNewswire/ -- Patient engagement is a critical success factor in pharmaceutical marketing today. Although marketing is one of the principal groups that handle patient engagement activities, Government Affairs and Public Policy groups within the pharmaceutical industry are among the functions that are becoming increasingly involved in activities and initiatives to positively impact the "patient journey."

Recent research by benchmarking firm, Best Practices, LLC, identified the key support tactics and activities by which leading Government Affairs and Public Policy groups support patients. According to the research, 73% of benchmarked Government Affairs and Public Policy groups support multiple therapeutic areas or franchises, while 20% support multiple products in a single therapeutic area. Leaders can gain critical efficiencies by spreading patient engagement initiatives across multiple products and franchises.

The related report, "Patient-Focused Support: How Government Affairs & Public Policy Groups Support the Patient Journey," provides leaders with critical industry metrics on the level and type of support that Government Affairs and Public Policy functions are providing to programs and initiatives designed to engage patients.

Key study topics include:

  • Patient-Focused Support: Activities & Timing
    • Scope
    • Number of Products Supported
    • Activities
    • Timing by Phase
  • Patient-Focused Support: Funding
    • Investment by Function
    • Investment Trends
    • Investment Levels

This benchmarking research drew participation from 16 Public Policy and Government Affairs leaders at 15 life sciences companies. In addition, research analysts conducted deep-dive executive interviews to collect qualitative data and insights.

To access the full report, or to download a complimentary summary containing insights found in this report, click on the following link: http://www.best-in-class.com/rr1300.htm

For more information on other recent primary research studies, contact us at 919.403.0251. For related research, visit our Best Practices, LLC website at http://www.best-in-class.com/.

ABOUT BEST PRACTICES, LLC
Best Practices, LLC is a leading benchmarking, consulting and advisory services firm serving biopharmaceutical and medical device companies worldwide. Best Practices, LLC's clients include all the top 10 and 48 of the top 50 global healthcare companies. The firm conducts primary research and consulting using its comprehensive proprietary benchmarking tools and analysis. The operational insights, findings and analysis form the basis for our Benchmarking Reports, databases and advisory services to support executives in commercial and R&D operations. Best Practices, LLC believes in the profound principle that organizations can chart a course to superior economic performance by studying the best business practices, operating tactics and winning strategies of world-class companies.


'/>"/>
SOURCE Best Practices, LLC
Copyright©2014 PR Newswire.
All rights reserved

Related medicine technology :

1. Northwest Bio Awarded $5.5 Million German Government Grant
2. U.S. Government Supports Phase 3 Study of Bavarian Nordics Smallpox Vaccine
3. Remote Patient Monitoring Devices Market to 2017 - Chronic Disease Prevalence and Government Curbs on Hospital Spending to Drive the Market
4. Government Affairs Groups Play Critical Role in Protecting Organizations in Turbulent Times
5. French Government Agrees to Fund Study of the PneumRx RePneu Lung Volume Reduction Coil
6. Patient Monitoring Devices Market in Emerging Countries (China, India, Brazil) to 2017 - Increasing Government Spending and Foreign Direct Investment (FDI) to Drive Future Growth
7. Elusys Awarded Additional $14.5 Million Under Existing U.S. Government Contracts Supporting Expanded Human Safety Studies of ETI-204 for Treatment of Inhalational Anthrax
8. MedicareBlue Rx Drug Plan Earns Federal Governments Top Rating
9. Medical Devices Market in China to 2018 - Government Reforms Aimed at Strengthening the Healthcare System and Expanding Access will Accelerate Growth
10. Government Investments in Upgrades Sustain Laboratory Analytical Instrumentation Market in China, Finds Frost & Sullivan
11. Government Hospitals in Ecuador Continue to Invest in Integrity Life Sciences Technology
Post Your Comments:
*Name:
*Comment:
*Email:
(Date:6/23/2016)... , June 23, 2016 Research ... MEMS Devices Medical Market Analysis 2016 - Forecast to 2022" ... The report contains up to date financial data ... analysis. Assessment of major trends with potential impact on the ... analysis of market segmentation which comprises of sub markets, regional ...
(Date:6/23/2016)... -- , , , WHEN: , ... , , , LOCATION: , , , Online, with free ... EXPERT PANELISTS:  , , , Frost & Sullivan,s Global Vice President ... Industry Analyst, Divyaa Ravishankar and Unmesh Lal, Program Manager , ... is witnessing an exceptional era. Several new demand spaces, such as ...
(Date:6/23/2016)... N.J. , June 23, 2016  Guerbet announced ... Premier Inc.,s Supplier Horizon Award . ... year, Guerbet was recognized for its support of Premier ... creation through clinical excellence, and commitment to lower costs. ... to receive this recognition of our outstanding customer service ...
Breaking Medicine Technology:
(Date:6/27/2016)... ... 2016 , ... TopConsumerReviews.com recently awarded their highest five-star rating to Best Buy ... in the United States and Canada wear eyeglasses. Once considered to be a purely ... make a fashion statement. Even celebrities use glasses as a way of creating an ...
(Date:6/26/2016)... ... ... PawPaws brand pet supplements owned by Whole Health Supply is ... of felines. The formula is all-natural and is made from Chinese herbs that have ... Kidney Support Supplement Soft Chews are Astragalus Root Extract and Rehmannia Root Extract ...
(Date:6/25/2016)... ... June 25, 2016 , ... Austin residents seeking Mohs surgery services, can ... Surgery and to Dr. Russell Peckham for medical and surgical dermatology. , Dr. Dorsey ... cancer. The selective fellowship in Mohs Micrographic Surgery completed by Dr. Dorsey was under ...
(Date:6/25/2016)... ... June 25, 2016 , ... As a lifelong Southern Californian, Dr. Omkar ... M.D from the David Geffen School of Medicine at UCLA. He trained in Internal ... complete his fellowship in hematology/oncology at the UCLA-Olive View-Cedars Sinai program where he had ...
(Date:6/24/2016)... , ... June 24, 2016 , ... A recent ... most people are unfamiliar with. The article goes on to state that individuals are ... many of these less common operations such as calf and cheek reduction. The Los ...
Breaking Medicine News(10 mins):