Navigation Links
Glamour Magazine Woman of the Year and MISSION Skincare Co-Founder, Serena Williams, Teams Up with CVS/pharmacy to Launch National 'Active Lifestyle Skincare Destinations'
Date:11/9/2009

NEW YORK, Nov. 9 /PRNewswire/ -- MISSION Skincare®, the innovative skincare company founded by tennis star Serena Williams, soccer professional Mia Hamm, and other world class athletes, will be launching "Active Lifestyle Skincare Destinations" in the beauty aisle of more than 5,000 CVS/pharmacy locations across the country beginning this week. Stocked with innovative lip, face, body and sun care products, MISSION and CVS/pharmacy have set out to establish the latest category in the marketplace - "Active Lifestyles" - designed specifically for consumers who live an active and healthy lifestyle.

(Photo: http://www.newscom.com/cgi-bin/prnh/20091109/NY07828 )

To celebrate the partnership, MISSION will be launching six new products - Revitalizing Lip Therapy Gel in Peppermint, Mega Balm Antioxidant Lip Refreshers in Blueberry-Pomegranate and Acai-Lemonade, Replenishing Hand + Body Moisturizer and Rejuvenating Face Moisturizer. The nourishing skincare and lip care products featuring vitamins and antioxidants will be available exclusively in the "Active Lifestyle Skincare Destinations" at CVS/pharmacy starting in November.

As seen on the TODAY SHOW this morning (http://www.missionskincare.com/news.html), MISSION co-founder Serena Williams, who will be honored this evening as one of GLAMOUR Magazine's 2009 "Women of the Year", said she is "extremely excited to be working with CVS/pharmacy to launch this new skincare destination, because people who exercise regularly as part of a healthy lifestyle often overlook the fact that they have different skincare needs."

"Our customers are smart, savvy and constantly on the go. Whether they're out for a run, chasing their kids around the house or cheering from the sidelines - they're in motion," said Mike Bloom, Senior Vice President of Merchandising at CVS/pharmacy. "And with healthy living comes the need for skincare that meets your active needs. That's where MISSION Skincare steps in with products developed and tested by the world's greatest athletes for use by everyday people on the go."

"When we started the company, we knew there was a huge opportunity to establish a new standard in skincare for the active lifestyle," adds Mia Hamm, Professional Soccer player and Co-Founder of MISSION Skincare. "Products that help moms, dads and kids of all skin types, all ethnicities and all levels of athletic activity have been missing in the marketplace - until now. Having the opportunity to work with CVS/pharmacy to bring our skincare innovations to 'soccer moms' and families across the US is a huge opportunity for our company."

MISSION Skincare is available at the new "Active Lifestyle Skincare Destinations" within CVS/pharmacy stores, as well as on www.cvs.com.

About MISSION:

MISSION Skincare was founded in 2008 by a select group of top athletes including Serena, Williams, Mia Hamm, Amanda Beard, Steve Nash, Sergio Garcia, David Wright and more. Solving a void in the marketplace, MISSION Skincare products are designed to help everyday consumers live active, healthy lifestyles with products that protect, nourish and repair their body's biggest organ - their skin. What is also unique is that the athletes are not merely spokespeople, they are partners in the company who take a very active role in product development, testing and marketing -- they are entrepreneurs in the truest sense. General information about MISSION Skincare is available at www.MISSIONskincare.com.

About CVS/pharmacy:

CVS/pharmacy, the retail division of CVS Caremark Corporation (NYSE: CVS), is America's largest retail pharmacy. The Company operates 7,000 CVS/pharmacy and Longs Drugs stores. CVS/pharmacy is committed to improving the lives of those we serve by making innovative and high-quality health and pharmacy services safe, affordable and easy to access, both in its stores and online at CVS.com. General information about CVS/pharmacy and CVS Caremark is available at www.cvscaremark.com.

SOURCE MISSION Skincare


'/>"/>
SOURCE MISSION Skincare
Copyright©2009 PR Newswire.
All rights reserved

Related medicine technology :

1. Award-Winning Disability Lifestyle Magazine Celebrates 20 Years of Publication - And 20 Years of Employing People with Disabilities
2. EMD Serono, Inc. Named as a Top Employer by Science Magazine
3. Clinical Lab Products Magazine Features Biomoda
4. British Woman Celebrates a Year of Living Cancer-Free
5. Melanoma and Pregnancy: What Every Woman Needs to Know About the Risks, Prognosis
6. Congresswoman Supporting Spinal Cord Research Intended to Benefit U.S. Veterans
7. TAXUS WOMAN Study Reports Positive Clinical Outcomes for the TAXUS(R) Drug-eluting Stent in Women
8. InterMune Announces Submission of NDA for Pirfenidone for the Treatment of Patients with IPF
9. New Positron Emission Tomography (PET) Biomarker NVB-64 Visualizes Malignant Breast Tumors
10. Four Pharmaceutical Companies Pay $124 Million for Submission of False Claims to Medicaid
11. CardioGenics Holdings Inc. Provides Update on FINRA Submission Regarding Name Change
Post Your Comments:
*Name:
*Comment:
*Email:
(Date:5/5/2016)... , First quarter 2016 adjusted diluted earnings per share ... , First quarter reported diluted (GAAP) loss per share ... revises 2016 financial guidance; now expects 2016 revenues to range ... non-GAAP earnings per share to range from $4.50 to $4.80 ... and manufacturing facility restructuring , Company expands ...
(Date:5/5/2016)... Calif. , May 5, 2016  Diagnostic ... a decade due to concerns that these tests ... the approach to imaging, as well as the ... new era of medical peripherals that help health care providers ...   Ampronix  advanced medical imaging is a renowned authorized ...
(Date:5/5/2016)... DUBLIN , May 5, 2016 ... for PET Imaging in Top 5 EU Markets"  report to ... This report provides information on the current Positron Emission ... Five European Markets (T5 EU), which includes France ... , Spain and the ...
Breaking Medicine Technology:
(Date:5/6/2016)... ... May 06, 2016 , ... The National Association of Chain ... in Puerto Rico. Radio messages set to debut on Monday, May 9, and ... about ways to protect themselves and their unborn children from the effects of ...
(Date:5/6/2016)... ... May 06, 2016 , ... DrugDev President ... the way the pharmaceutical industry conducts clinical trials. This month Ibs was named No. ... in pharma, and he was honored as a Tech Disruptor by the Philadelphia Business ...
(Date:5/6/2016)... , ... May 06, 2016 , ... ... Integration Service, their latest implementation service offering for global clients of Coupa ( ... ). , Bluvault’s Integration Service is a key component in the suite ...
(Date:5/6/2016)... ... May 06, 2016 , ... From May 4 to 6, EarQ ... the unique opportunity to learn more about Signia’s technology and the successful business and ... is our priority to see practices succeed in this highly competitive industry,” said Ed ...
(Date:5/6/2016)... ... May 06, 2016 , ... Multiple award winning plumbing company in ... 35 years. Maintaining core values of exceptional customer service, quality work at reasonable rates, ... leading name in San Diego plumbing, and other services including heating & air conditioning ...
Breaking Medicine News(10 mins):