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Gamma Pharmaceuticals, Inc. Announces Distribution Agreement for New York Tri-state Area and Purchase Order for Gamma Energy GEL™
Date:4/11/2012

ST. PAUL, Minn., April 11, 2012 /PRNewswire/ -- Gamma Pharmaceuticals, Inc. (PINKSHEETS: GMPM.PK) a marketing and product formulation company focused on alternative delivery systems for everyday health and wellness, announced this afternoon, the signing of a Distribution Agreement with Purchase Order for the Company's 17-gram Gamma Energy GEL.  The initial order is for approximately $70,000 retail value.  Gamma will support sales with point of purchase materials and social media.  Gamma is also in discussions with groups to support street level marketing and product sampling.  The Company views sampling as the most effective marketing tool to convey Gamma Energy GEL's superior texture and taste:  "if you try it you will buy it." 

This Distribution Agreement represents an important piece in Gamma's overall distribution plan for the current fiscal year.  The non-exclusive Agreement is for a one-year period and covers the New York Tri-state area.  Gamma is seeking to increase overall sales in the region and to support Gamma's current sales in New York through Duane Reade Pharmacy.  Gamma views New York as a lynchpin in the Company's efforts to penetrate and to gain market share nationally.  The energy beverage / energy shot market are very popular with consumers in the Tri-state area.  Gamma's Energy GEL is the first energy gel product to go mainstream with consumers. Management believes the energy drink market will continue to decline as consumers move to energy shots, and to Gamma's Energy GELs. 

Gamma Energy GEL utilizes Gamma's proprietary GEL Delivery Technology™ to formulate and deliver a more convenient and better tasting product than competitors' 2oz. shots.   Gamma's "Grab and Go" Gel Pouch fits in any pocket or purse. Gamma Energy GEL delivers the equivalent of an energy drink in each pouch.  Gamma Energy GEL is formulated with natural biopolymers, for opt
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SOURCE Gamma Pharmaceuticals, Inc.
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