Navigation Links
For Eyes Optical Takes Man to Places He's Never Been Before in Humorous New TV Campaign
Date:8/2/2010

NEW YORK, Aug. 2 /PRNewswire/ -- As eyewear is increasingly being marketed as a beauty and fashion product, For Eyes Optical rolls out a series of new television commercials for those who have lost sight of the fact that there's no need to pay for illusions that glasses can't deliver.

Using the declarative reminder: "Unless the glasses can perform miracles, don't pay more than you have to", the new spots show fantasy sequences that exaggerate the absurd direction life can take you when one slips on a pair of new glasses.

Created by the New York advertising agency DeVito/Verdi, the campaign begins airing in early August.  To watch the campaign, click on the following link: http://www.fliqz.com/aspx/permalink.aspx?vid=30389acade2d4b3c834cd3c211aeeea4

In the spot entitled "Expecting," a visibly pregnant woman and her mate sit down to try on glasses at an optical store.  After great difficulty trying to get herself seated, the woman places a pair of glasses on her face.  The camera then reveals a shocking reversal: it is her husband who is now nine months' pregnant and having trouble sitting up from the chair.

In another spot, a man and woman are trying on glasses in what appears to be a trendy, Euro-designed optical shop.  Once he puts on a pair of glasses, the man is instantly transported to an unseen dimension, only to return to the screen seconds later with his hair tousled, shirt askew, lipstick smeared on his f
'/>"/>

SOURCE DeVito/Verdi
Copyright©2010 PR Newswire.
All rights reserved

Page: 1 2 3

Related medicine technology :

1. Caliper Life Sciences Optical Imaging Technology Selected to Aid Tuberculosis Research Efforts by the Texas A&M Health Science Center
2. Shamir Optical Industry Ltd. Reports Third Quarter 2009 Results
3. New Generation Noise Cancelling Optical Microphone Paves Way for Advanced Brain and Speech Research
4. Axsun Technologies, A Wholly-Owned Subsidiary of Volcano Corporation, Announces Breakthrough Integrated Light Source Architecture for Optical Coherence Tomography (OCT) Imaging
5. FTC Bars Transitions Optical, Inc. from Using Anticompetitive Tactics to Maintain its Monopoly in Darkening Treatments for Eyeglass Lenses
6. Shamir Optical Industry Ltd. to Host Fourth Quarter and Year-End 2009 Earnings Conference Call
7. Spectros Corp. Enters Into Optical Biotechnology Patent Sale Agreement With Philips Electronics N.V.
8. VA National Campaign Takes Aim at Resistant Staph Infections
9. Study Confirms That New Protocol Shortens the Time It Takes to Open Blocked Arteries for Heart Attack Patients
10. Stereo Mammography Takes Breast Imaging to a New Dimension
11. DATATRAK(TM) Takes Clinical Trial Solutions to the Next Level With the Release of 5.0
Post Your Comments:
*Name:
*Comment:
*Email:
(Date:7/22/2014)... TUCSON, Ariz. , July 22, 2014 /PRNewswire/ ... recipient of a SynCardia temporary Total ... of Rochester,s Strong Memorial Hospital with the Freedom® ... heart. Fontana, a 64-year-old retiree from ... disease—cardiomyopathy—for decades. He managed the condition with medications, ...
(Date:7/22/2014)... 22, 2014 The Intellectual ... , the world,s leading provider of intelligent ... Cortellis Clinical Trials Intelligence , its ... milestone with the documentation of more than ... with greater and quicker access to critical ...
(Date:7/22/2014)... SHANGHAI , July 22, 2014 WuXi PharmaTech ... biotechnology and medical device R&D outsourcing company with operations in ... States , today announced that it will release financial ... York Stock Exchange closes on Wednesday, August 13, 2014 (which ... earnings release will be available on the investor relations section ...
Breaking Medicine Technology:'I'm a Heartless SOB' Jokes Patient Discharged from Strong Memorial Hospital without a Human Heart 2'I'm a Heartless SOB' Jokes Patient Discharged from Strong Memorial Hospital without a Human Heart 3Thomson Reuters Cortellis Clinical Trials Intelligence Reaches Industry Milestone with 180,000 Clinical Trials 2Thomson Reuters Cortellis Clinical Trials Intelligence Reaches Industry Milestone with 180,000 Clinical Trials 3WuXi PharmaTech Schedules Second-Quarter 2014 Earnings Release 2
(Date:7/22/2014)... Men and women who are fighting ... of their disposable income each year on different retail ... best anti aging products guide to help introduce natural ... is now released and accessible from any tablet, PC ... were selected and inserted into the guide to help ...
(Date:7/22/2014)... July 22, 2014 Print Audit® ... Audit Facilities Manager web portal. Facilities Manager 3.1.0R ... of the software as well as numerous new ... Print Audit Facilities Manager is a powerful, easy ... remotely collect meter reads, automate supplies fulfillment and ...
(Date:7/22/2014)... Ticket Down is a reliable source for ... at Sporting Park in Kansas City, MO. This friendly ... Tickets can be conveniently printed out for this exciting match ... reached toll free at 1-877-870-3653. All tickets for Sporting ... Ticket Down's customer satisfaction guarantee. , About TicketDown.com: , ...
(Date:7/22/2014)... July 22, 2014 Vitamin C is one ... creams mostly marketed to women in the United States. The ... for wrinkles list online for women to review at ... and oils is one way that beauty product manufacturers are ... approach, many companies are using mixtures of Vitamins C, E ...
(Date:7/22/2014)... Recently, iFitDress.com, a popular supplier of wedding dresses and special ... white party dresses to its product category. Additionally, ... available on its website. As a special offer, all customers ... get a discounted rate, up to 54% off. , A ... so its marketing specialist believes the new white party dresses ...
Breaking Medicine News(10 mins):Health News:Best Anti Aging Products Guide Launched for Natural Product Buyers Online at News Portal 2Health News:Print Audit® Releases Facilities Manager 3.1.0R 2Health News:Sporting Kansas City vs. Manchester City Tickets: Ticket Down Has Slashed Ticket Prices for Manchester City vs. Sporting Kansas City on July 23rd 2Health News:Best Vitamin C Serum for Wrinkles List Complied for Women at Consumer News Portal Online 2Health News:Elegant White Party Dresses Now Provided by Distinguished Company iFitDress.com 2
... , March 10 Smart Balance, Inc. (Nasdaq: SMBL ) announced today that Stephen Hughes , Chairman and Chief Executive Officer of Smart Balance, ... Tuesday, March 16, 2010 . , ... , , ... ...
... technological revolution, the "light fantastic" continues to impact people,s ... and performing intricate surgery. As the golden anniversary of ... 7th, Chemical & Engineering News (C&EN), ACS, weekly newsmagazine, ... exciting future of this amazing invention. C&EN ...
... may someday extend men,s lives, , WEDNESDAY, March 10 ... in treating late-stage prostate cancer, it often results in ... to such therapy. , Now, however, researchers working with ... the secondary tumors gain their resistance -- a finding ...
... ... investment banking and business development to LeveragePoint,s Board of Directors. , ... Cambridge, MA (PRWEB) March 10, ... Value Management software for marketing and sales, today announced that entrepreneurial advisor and seasoned ...
... ... ... , , , , ... ...
... , ... ... , , , ... ...
Cached Medicine News:Health News:Smart Balance to Present at Roth Growth Stock Conference 2Health News:Scientists Find Key to Hormone-Resistant Prostate Tumors 2Health News:Scientists Find Key to Hormone-Resistant Prostate Tumors 3Health News:Peyton Marshall Joins LeveragePoint Innovations Board 2Health News:Peyton Marshall Joins LeveragePoint Innovations Board 3Health News:Maryland Legislation Introduced to Prohibit Indoor Tanning for Minors 2Health News:Maryland Legislation Introduced to Prohibit Indoor Tanning for Minors 3Health News:Maryland Legislation Introduced to Prohibit Indoor Tanning for Minors 4Health News:Maryland Legislation Introduced to Prohibit Indoor Tanning for Minors 5Health News:Maryland Legislation Introduced to Prohibit Indoor Tanning for Minors 6Health News:Celebrate National Nutrition Month and St. Patrick's Day, Go Green With Pistachios - The Only Green Nut! 2Health News:Celebrate National Nutrition Month and St. Patrick's Day, Go Green With Pistachios - The Only Green Nut! 3Health News:Celebrate National Nutrition Month and St. Patrick's Day, Go Green With Pistachios - The Only Green Nut! 4Health News:Celebrate National Nutrition Month and St. Patrick's Day, Go Green With Pistachios - The Only Green Nut! 5
... is designed for the treatment of diaphyseal ... preformed design provides post operative support following ... or external fixation. The brace allows for ... fracture site, increasing vascularity and encouraging bone ...
The UltraLite Post Op Brace provides a fixed or range of motion control. The UltraLite Post Op Brace indications include: , Post knee trauma , Peri-operative use , Conservative management of isolated...
... and Cronin, Inc. is ... Patient Footwear, Orthopedic Softgoods, ... Products. Our products are ... and available in the ...
... Bird and Cronin, Inc. ... of Patient Footwear, Orthopedic ... Care Products. Our products ... quality and available in ...
Medicine Products: