Navigation Links
FUJIFILM Revitalizes Images of Health Breast Cancer Awareness Initiative
Date:9/29/2010

STAMFORD, Conn., Sept. 29 /PRNewswire/ -- Demonstrating their commitment to women's health and breast cancer awareness, FUJIFILM Medical Systems U.S.A., Inc. has re-launched its cause-based initiative, Images of Health (IOH).  Established to promote the importance of early detection of breast cancer, IOH is centered around the newly designed www.imagesofhealth.com which focuses on the sharing of inspirational stories to drive donations to the National Breast Cancer Foundation (NBCF).  New this year, Fujifilm is introducing Retratos de Salud, a Spanish-language version of the program including a Spanish-language website.  The company's host of other IOH initiatives include the donation of a Full Field Digital Mammography (FFDM) system and the introduction of a new Pink Digital Camera Bundle.

(Logo: http://photos.prnewswire.com/prnh/20100929/NY72893LOGO)

(Logo: http://www.newscom.com/cgi-bin/prnh/20100929/NY72893LOGO)

Hispanics are the nation's largest and fastest growing minority group. Fujifilm expanded Images of Health with the introduction of Retratos de Salud, focusing on increasing awareness about early detection. The website, retratosdesalud.com, features a facility locator that offers a searchable list of mammography screening facilities providing Spanish-speaking technologists or interpreting services.  There is also a downloadable, printable brochure and access to a wide range of mammography and breast health information and resources in Spanish.  Studies show that only 38 percent of Hispanic women age 40 and older have regular screening mammograms(1), and breast cancer is the leading cause of cancer death among Hispanic women in the United States(2).

"Early detection remains the best tool in the fight against breast cancer, so Fujifilm is committed to spreading that message and getting resources in the hands of as many women and their families as possible," explains Courtney Kraemer, Manager, Corporate Communications, FUJIFILM Medical Systems U.S.A.  "By expanding the Images of Health program with the introduction of Retratos de Salud, we hope to increase the awareness about and comfort level with mammography to ultimately drive more women to get their annual mammogram."

Sharing Fujifilm's dedication to the cause is the National Breast Cancer Foundation, based in Frisco, Texas, a partner of Images of Health since its inception.  At the newly redesigned www.imagesofhealth.com Fujifilm is encouraging users of the site to share their inspirational stories about breast cancer, the importance of mammography, and advice for healthy living.  Fujifilm will donate $1 for each story shared, $2 for each story with a photo posted, and $2 for each video, with a commitment of up to $50,000 going to the NBCF.  Additionally, Fujifilm will donate its Aspire™ ClearView Full Field Digital Mammography (FFDM) system, seeking – together with the NBCF - to bring advanced imaging technology to a healthcare facility that currently does not offer digital.

The final piece of the IOH initiative is the introduction of the Fujifilm FinePix Z70 pink digital camera bundle.  Available at www.ShopFujifilm.com, the bundle includes a digital camera in berry, a stylish multi-colored camera pouch, a digital photo frame keychain, and a coupon for a free customizable cafe mug from Fujifilm's SeeHere.com.  The introduction of the camera also supports the NBCF.

About FUJIFILM

FUJIFILM Medical Systems U.S.A., Inc. is a leading provider of diagnostic imaging products and medical informatics solutions to meet the needs of healthcare facilities today and well into the future. From an unrivaled selection of digital x-ray systems, to the Synapse® brand of PACS, RIS and cardiovascular products, to advanced women's health imaging systems, Fujifilm has products that are ideal for any size imaging environment. FUJINON is a subsidiary of FUJIFILM Medical Systems U.S.A., Inc., and supplies technologically advanced endoscopes to the medical market. FUJIFILM Medical Systems U.S.A., Inc. is headquartered in Stamford, CT.

About the National Breast Cancer Foundation, Inc.

Recognized as one of the leading breast cancer organizations in the world, NBCF's mission is to save lives through early detection and to provide mammograms for those in need.  NBCF provides Help for Today…Hope For Tomorrow® through its National Mammography Program, Early Detection Plan®, MyNBCF online social community, and breast cancer research programs.  For more information about NBCF, visit www.nbcf.org.  

(1) American Cancer Society, Cancer Facts & Figures for Hispanics/Latinos 2009-2011

(2) National Cancer Institute. Cancer facts: breast cancer and mammography facts

© 2010 FUJIFILM Medical Systems U.S.A., Inc.  


'/>"/>
SOURCE FUJIFILM Medical Systems U.S.A., Inc.
Copyright©2010 PR Newswire.
All rights reserved

Related medicine technology :

1. FUJIFILMs FDR D-EVO™ is Now Available and Shipping
2. Fujitani Takes the Helm at FUJIFILM Medical Systems U.S.A.
3. Now Approved: Fujifilms FDR AcSelerate Direct Digital DR System
4. Raytheon BBN Technologies Licenses Stereo Digital Mammography Technology to FUJIFILM Corporation
5. FUJIFILM Europe Teams Synapse with Matrox Xenia
6. FUJIFILMs DR Cassette Makes World Debut
7. FUJIFILMs DR-based FFDM System Makes US Debut at RSNA
8. FUJIFILM Establishes Medical Informatics Organization
9. FUJIFILM Enters Advanced Visualization Market
10. Amnis Releases AutoSampler Option for the ImageStreamX
11. Strand to Develop and Market Breakthrough Software Solutions to Manage Insights Associated With Microscopy Images
Post Your Comments:
*Name:
*Comment:
*Email:
(Date:10/10/2017)... -- NDS received FDA 510(k) clearance in May 2017 for its highly ... designed for endoscopy environments. An innovative secondary monitor solution, ZeroWire ... support the improvement of patient outcomes, procedural efficiency, and the lowering ... ... ...
(Date:10/4/2017)... 4, 2017  South Korean-based healthcare product Development Company ... "cprCUBE" on Kickstarter. The device will educate the user ... with better efficiency compared to the dated and pricey ... on efficacy of the compression for a more informed ... goal to raise $5,000. ...
(Date:10/2/2017)... 2017  Eli Lilly and Company (NYSE: ... third quarter of 2017 on Tuesday, October 24, 2017. ... day with the investment community and media to further ... call will begin at 9 a.m. Eastern time. Investors, ... webcast of the conference call through a link that ...
Breaking Medicine Technology:
(Date:10/13/2017)... (PRWEB) , ... October 13, 2017 , ... Apple ... care services, staged a mock evacuation of the facility as part of a disaster ... Fire Department, Echo Hose EMS and Shelton City Emergency Manager, as well as the ...
(Date:10/13/2017)... , ... October 13, 2017 , ... Global Healthcare Management’s ... Alexandria Park in Milford, NJ. This free event, sponsored by Global Healthcare Management’s ... The fun run is geared towards children of all ages; it is a ...
(Date:10/13/2017)... ... October 13, 2017 , ... “The Journey: From the ... danger possible to save lost souls in the Philippines. “The Journey: From the Mountains ... a dedicated teacher of the Bible. She has taught all ages and currently teaches ...
(Date:10/12/2017)... ... October 12, 2017 , ... Planet Fitness, one of the largest and ... plans to open a flagship location in Covington, LA at 401 N. U.S. Highway ... store next to Office Depot in the Holiday Square shopping center. Its location allows ...
(Date:10/12/2017)... ... 2017 , ... Asante, a nationally recognized health system in ... existing home health joint venture through an agreement, effective October 1, 2017, to ... home health company with Asante, delivering clinically integrated care, for the past eight ...
Breaking Medicine News(10 mins):