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Effective Social Media Marketing Strategies for Pharmaceutical Market (2010 - 2015): MarketsandMarkets
Date:6/17/2010

latform 5.6.1. Determine the speakers communicating on the social platforms on the behalf of product and service provider 5.6.2. Post the relevant content at the right time 5.6.3. Balance engaging communication vs. advertising communication 6. Benefits and Risk Analysis of Social Media in Healthcare Industry 6.1. Benefit Analysis 6.1.1. Marketing and Sales 6.1.1.1. SEO/SEMC vs. Social Media 6.1.1.2. Conventional Marketing vs. Social Media 6.1.1.3. Business exposure and generation 6.1.2. Consumer Relationship Management 6.1.2.1. Consumer Communication 6.1.2.2. Public Relations 6.1.2.3. Consumer feedback and satisfaction 6.1.3. Recruitment 6.1.4. Clinical Trials 6.1.5. Treatment and Rx Decisions 6.1.6. Enhancing Health Awareness 6.2. Risk Analysis 6.2.1. Intellectual Property Concerns 6.2.2. Privacy and Security Issues 6.2.3. Accountability 6.2.4. Content Validation 6.2.5. Regulatory and legal risk management 6.2.6. Criticism Management 7. Impact Analysis of Social Media on Healthcare Stakeholders 7.1. Stakeholder analysis 7.1.1. Pharmaceutical Companies 7.1.2. Biotech Companies 7.1.3. Life Sciences Companies 7.1.4. Health Insurance Providers 7.1.5. Health related Government bodies 7.1.6. Hospitals 7.1.7. Health professionals 7.1.8. Patients/Consumers/Consumers 7.2. Effective strategies for different stakeholders 8. Geographical Analysis of use Social Media in Healthcare Industry 8.1. US 8.1.1. Total Internet Connections and users 8.1.2. Social Platform traffic 8.1.3. Infrastructure development 8.1.4. Regulatory environment 8.2. Europe 8.2.1. Total Internet Connections and users 8.2.2. Social Platform traffic 8.2.3. Infrastructure development 8.2.4. Regulatory environment 8.3. Asia 8.3.1. Total Internet Connections and users 8.3.2. Social Platform traffic 8.
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