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Effective Communication Options to Increase Organizational Effectiveness
Date:2/17/2012

CHAPEL HILL, N.C., Feb. 17, 2012 /PRNewswire/ -- Communication channels are becoming increasingly plentiful in today's environment, forcing organizations to seek the ones that drive efficient performance, increase profitability and raise consumer loyalty.

With so many communications options, companies need to identify which external and internal communication strategies are most effective, and how to best use them.

Best Practices, LLC's benchmarking report, Communication Excellence: Tactics Used by Executives to Increase Organizational Effectiveness, highlights the preferred communication channels for external and internal communications as chosen by some of the world's leading organizations.

71% of respondents utilize search engines, such as Google, on a daily basis to seek information; most prefer to digest business e-mails early in the morning before their daily business operations begin.

For more information, sample practices and graphics from this report, download a complimentary excerpt at http://www3.best-in-class.com/rr1145.htm.

Analysts gathered research from 183 leaders at 162 companies, including many in the Fortune 500. The report includes various organizational communication topics, including:

  • Usage Frequency on Internet Tools
  • Methods Used to Gather Information
  • Frequency of Visits/Clicks on Different Media Channels
  • Call to Action Frequency
  • Values Derived from Business Information Sources
  • Preferred Formats and Effective Tools for General Information
  • Impact of Market Communications on Purchase Decisions

Among the findings that Best Practices uncovered:

  • Press releases remain important in the pharma world. More than two-thirds of
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SOURCE Best Practices, LLC
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