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Divine Skin (DSKX) Launches Health-Care Division To Develop New OTC and Prescription Drugs
Date:7/6/2010

MIAMI BEACH, Fla., July 6 /PRNewswire-FirstCall/ -- Biotechnology pioneer Divine Skin Inc. (OTC Bulletin Board: DSKX) has announced plans to launch a consumer health-care division to capitalize on the pharmaceutical research it has conducted during the successful development of topical treatments for hair and skin. The new division will target both over-the-counter and prescription drug sectors.

In recent years, the company's extensive research into hair loss and other common skin conditions has resulted in high-performance topical solutions for men and women. These include effective therapies to restore growth and radiance to hair, suppress dandruff and unwanted hair, control acne, support feminine hygiene, and reduce the appearance of facial aging.

"Divine Skin brands have been built on a platform of technological innovation," said founder and CEO Daniel Khesin in making the announcement. "So innovative health care is an organic extension of the company's principal activity."

Khesin said the core principle of Divine Skin has always been to treat skin and scalp conditions through multiple pathways, unlike competitors that are focused narrowly. As an example, he cites the Spectral.DNC line of topical formulas for male pattern baldness, which compete head-to-head against the Rogaine brand.

"This multivariate approach has proven to be a remarkably successful paradigm for Divine Skin. It has made us a pioneer in our field," said Khesin. "The same strategy will lead us toward innovations in the OTC and prescription categories as well, resulting in more effective therapies while reducing biological toxicity."

Khesin claimed particular expertise at commercializing discoveries into viable consumer produc
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SOURCE Divine Skin Inc.
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