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Desitin Pharmaceuticals entscheidet sich für das cloudbasierte Veeva CRM zur Unterstützung seiner Expansion auf den britischen Markt
Date:10/25/2012

BARCELONA, Spanien, October 25, 2012 /PRNewswire/ --

Als das in Deutschland ansässige Pharmaunternehmen Desitin ins Vereinigte Königreich expandierte, suchte es nach einem "Customer Relationship Management" (CRM)-System, das in der Lage war, mit dem neuen Vertriebspersonal zu wachsen. Nach einem eingehenden Vergleich der führenden CRM-Systeme wählte das Unternehmen für sein britisches Vertriebsteam das cloudbasierte Veeva CRM. Desitin führte eine ganze Reihe von Gründen an, die für die Auswahl von Veeva CRM sprachen: geringe Instandhaltungskosten, da keine Infrastruktur zu verwalten ist; integrierte "Closed Loop Marketing" (CLM)-Fähigkeiten auf dem iPad; schnelle Bereitstellung und die inhärente Anpassbarkeit, die nur bei einer mandantenfähigen Cloud-Lösung möglich ist.

     (Photo: http://photos.prnewswire.com/prnh/20120425/527164 )

"Veeva wurde mir von einer vertrauensvollen Person empfohlen. Also schaute ich mir deren Lösung einmal an", sagte David Trevor, Managing Director für Desitin UK. "Nachdem ich an einer Vorführung von Veeva CRM teilgenommen hatte, war ich von den Fähigkeiten des Systems, seinen Reporting-Tools und dem benutzerfreundlichen Interface sehr beeindruckt."

Veeva CRM ist auf die jeweiligen länderspezifischen Anforderungen zugeschnitten. Dadurch ist Desitin in der Lage, das System den sich ändernden Bedürfnissen im Vereinigten Königreich entsprechend zu konfigurieren, beispielsweise durch das Hinzufügen oder Ändern von Feldern, die Integration anderer Systeme oder durch die Änderung von Arbeitsabläufen. Auf diese Weise wird außerdem sichergestellt, dass die jeweils geltenden rechtlichen Anforderungen im Vereinigten Königreich stets erfüllt werden. Und dies alles bietet ein Verwaltungs-Too
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SOURCE Veeva Systems
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