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DRIVE4COPD Moves 1 Million People to Get Screened and Determine Personal COPD Risk in First Year
Date:2/2/2011

s and corporate partners have supported DRIVE4COPD and helped spread the campaign to people across the country. In addition, DRIVE4COPD has collaborated with businesses nationwide to educate their employees and customers about COPD and the importance of getting screened for risk.

"We are thrilled that in just one year, we have already made a mark on reaching the millions of people who may be at risk for COPD," said Chris Barrett, Senior Vice President at Boehringer Ingelheim Pharmaceuticals, Inc. "With our campaign partners we've been able to reach a far greater audience than we ever could have alone, and we welcome other partners to join our mission."

This remarkable accomplishment attests to the campaign's success in working to change the way COPD is viewed and addressed in America, but much work remains. COPD is the only leading cause of death in America that is on the rise and still takes one life every four minutes.

This year, the campaign is collaborating with partners on exciting new endeavors to reach the public and continue its work to put the brakes on COPD. Through art, music, sports, live events and online activities, DRIVE4COPD is continuing to educate Americans with the message that early COPD screening and detection may help those with COPD work with their healthcare professionals to breathe easier.

About DRIVE4COPD

Launched in February 2010, DRIVE4COPD is a landmark public health movement embraced by leading health, business, entertainment and sports organizations that are aimed at driving fundamental change in COPD awareness in this country. This initiative aims to help millions of people affected by COPD by focusing national attention on this common and debilitating disease.

The unified efforts of the DRIVE4COPD network of organizations help people identify symptoms of COPD, take action to see if they may be at risk for the disease, and talk to their healthcare provider. The campaign is driven by a p
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SOURCE DRIVE4COPD
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