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Consumer Health in Hong Kong, China
Date:8/6/2014

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CONSUMER HEALTH IN HONG KONG, CHINA
Euromonitor International
July 2014

LIST OF CONTENTS AND TABLES

Executive Summary
Strong Growth Fuelled by Direct Selling Players
Consumers Take A More Proactive Approach To Health and Seek Natural Products
Direct Selling Multinationals and Domestic Tcm Players Prove Most Successful
Parapharmacies/drugstores and Direct Selling Together Dominate Sales
Growth Set To Slow in Forecast Period Following Review Period Boom
Key Trends and Developments
Economic Growth and Rise in Minimum Wage Boosts Sales
Tcm Sees Surge in Interest From Government, Consumers and Producers
OTC Suffers From Maturity, Competition From Prescription Products and Focus on Holistic Health
Direct Selling Players Fuel Growth in Vitamins and Dietary Supplements
Market Indicators
Table 1 Consumer Expenditure on Health Goods and Medical Services: Value 2008-2013
Table 2 Life Expectancy at Birth 2008-2013
Market Data
Table 3 Sales of Consumer Health by Category: Value 2008-2013

Table 4 Sales of Consumer Health by Category: % Value Growth 2008-2013
Table 5 NBO Company Shares of Consumer Health: % Value 2009-2013
Table 6 LBN Brand Shares of Consumer Health: % Value 2010-2013
Table 7 Distribution of Consumer Health by Format: % Value 2008-2013
Table 8 Distribution of Consumer Health by Format and Category: % Value 2013
Table 9 Forecast Sales of Consumer Health by Category: Value 2013-2018
Table 10 Forecast Sales of Consumer Health by Category: % Value Growth 2013-2018
Appendix
OTC Registration and Classification
Vitamins and Dietary Supplements Registration and Classification
Self-medication/self-care and Preventative Medicine
Switches

Definitions
Sources
Summary 1 Research Sources
Dairy Farm International Holdings Ltd in Consumer Health (hong Kong, China'/>"/>

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