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Competing in the Global Contract Manufacturing Market
Date:11/13/2013

needs.
Objective 2: To understand pharmaceutical and biotech companies' outsourcing priorities and trends.
Objective 3: To understand pharmaceutical and biotech companies' perceptions/attitudes toward CMOs.
Objective 4: To determine pharmaceutical and biotech companies' CMO selection criteria.
Objective 5: To measure pharmaceutical and biotech companies' price perceptions toward CMOs.
Objective 6: To understand the decision-making dynamics within pharmaceutical and biotech companies. Specifically, to identify key parties involved in outsourcing initiation, evaluation, recommendation, approval, and CMO performance evaluation.
Objective 7: To identify pharmaceutical and biotech companies' business models.
Objective 8: To compare pharmaceutical and biotech companies' regional capabilities.
Objective 9: To identify preferred areas related to informational marketing of CMO services (such as information sources, trade journals, and conferences).

Methodology

Methodology
A mixed methodology was utilized for this customer research, with the use of telephone interviews as the primary method (n=X) and a Web-based survey as a secondary measure (n=X).

Sample
A total of X global decision makers of the final drug form contract manufacturing (non-API) process within biotechnology (biotech) or pharmaceutical (pharma) companies were surveyed from November 2012 to January 2013.

Executive Summary

Market dynamics and CMO selection is as follows:
• Overall satisfaction and likelihood of contract renewal are in the X-X% range across all product types, indicating opportunity for CMO vendors switching in the future as the majority of respondents are dissatisfied and do not have intentions to renew.
• Of the top X CMOs, Baxter Biopharma Solutions, Boehringer Ingelheim, and Pfizer CentreSource are rated as having the highest degree of premium pricing which also correlates with these companies ha
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