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Coghlin Companies Bolsters Website with Expanded Video Content
Date:4/11/2013

WORCESTER, Mass., April 11, 2013 /PRNewswire/ -- Coghlin Companies, a privately held engineering and contract manufacturing company, recently shifted to a video driven strategy on their website. The use of interactive video allows Coghlin to convey complex ideas and messages quickly, articulately and efficiently with a "down to earth" appeal to better engage viewers. Recently, Coghlin Companies created videos for some high traffic pages including contract manufacturing, engineering services, medical device contract manufacturing, and product development. As a result, web hit improvements have been staggering.

"Coghlin Companies recognized it would be beneficial to utilize more video on our site to communicate with customers more effectively in a more direct, yet engaging manner," said Chris Coghlin , President and CEO of Coghlin Companies. He continued, "The video strategy has been very successful in creating quality visitor interactions and we plan to continue adding more video content across our site enabling a much more pleasurable viewing experience with crystalized messaging."

Coghlin Companies contracted Skyscope Creative to produce the videos, recognizing the need to better convey their core values and capabilities to their potential and current customers in a unique and interactive way.

About Coghlin Companies

Coghlin Companies, Inc. is a privately held company specializing in helping companies cost effectively improve their time-to-market. Based in Worcester, Massachusetts, Coghlin Companies spans four generations representing more than 128 years of manufacturing experience and lead
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