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Cobalis Corp. Receives $415,000 First Purchase Order from Major Retail Pharmacy for PreHistin® Allergy Defense Formula
Date:1/12/2011

IRVINE, Calif., Jan. 12, 2011 /PRNewswire/ -- Cobalis Corp., (Pink Sheets: CLSC) makers of PreHistin® Allergy Defense Formula, announced today that they have received a $415,000 opening purchase order via the Direct EDI ordering and invoicing system from one of the nation's two leading chain pharmacies, as well as opening orders from several other national and regional healthcare product distributors and retailers; thus signaling the launch of PreHistin®'s national retail marketing campaign.  The aggregate purchase orders call for delivery of over 25,000 boxes of PreHistin® to some 5,000 pharmacies nationwide in the country's top allergy cities.  Delivery of PreHistin® will commence in mid-February to enable PreHistin® to appear on pharmacy shelves in time for the spring allergy season.

Cobalis plans to support its retail sales program by launching 30-second and 60-second branded television commercials in top market cities announcing that PreHistin® is now available at these pharmacies.   These commercials will feature Dr. Paul Ratner, MD - one of the country's leading allergists and clinical researchers - as saying: "PreHistin® can help allergy sufferers reset their body's normal response to seasonal and year-round allergens – which is no allergic response at all," distinguishing PreHistin® from current after-the-fact antihistamines.  PreHistin® does not require a prescription, is 100% non-drowsy and has no known side effects.

Martin Marion, Cobalis' CEO said, "We are extremely proud that one of the nation's most prestigious and respected healthcare retailers has selected PreHistin® Allergy Defense Formula to be part of its line of consumer healthcare pharmacy products.  We will put a major effort behind supporting these retailers, dri
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SOURCE Cobalis Corp.
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