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CVS Caremark Developing New Ways to Help Patients Take Medications as Directed
Date:5/26/2011

k, MD, MSHS, who heads the research project for Brigham and Women's Hospital and Harvard Medical School.

Among the recommendations called for by the research team are:

  • Developing tools through continued research that will allow pharmacists to predict and target those patients who are at risk for non-adherence and prescription abandonment so pharmacists can proactively intervene to improve their care.
  • Working with pharmacists and other health care providers to simplify pharmacy care for those with the most complex therapies by utilizing a "pharmacy home" concept where one health care professional works with the rest of the medical team to manage and synchronize a patient's medication therapy.
  • Improving pharmacist and health care provider communications with patients to enhance adherence through individualized counseling.
  • Researching the use of financial or other incentives to encourage adherence because immediate, positive reinforcement for the right behavior can be a powerful motivator to change behavior.
  • Developing a personalized medication approach, such as through pharmacogenomics or individualized counseling with pharmacists, to best deliver pharmacy care.
  • Studying social networks and connections to see how they can be utilized to improve medication use by individuals seeking help and advice from family and friends.

In addition, there are policy initiatives the industry and Congress can promote to make sure people are aware of the importance of taking their medicines the right way. Those proposals include:

  • Making the goal of improving medication adherence a national priority and encouraging  legislative policies to promote education and incent provider and patient behavior;
  • Leveraging investments in innovative technologies to make adherence simple; and
  • Supporting continued public/private partn
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SOURCE CVS Caremark
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