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CVS Caremark Announces Corporate Name Change to CVS Health to Reflect Broader Health Care Commitment
Date:9/3/2014

ale-of-tobacco-products">Health Affairs blog, show that the enactment of policies to eliminate the sale of tobacco products at retailers with pharmacies in San Francisco and Boston was associated with up to a 13.3 percent reduction in purchasers of tobacco products.

"Today should mark a call to action by all retailers involved in health care," said Matthew L. Myers, President, Campaign for Tobacco-Free Kids. "We urge other retailers with pharmacies to follow the powerful example set by CVS/pharmacy and end tobacco sales."

In addition to removing cigarettes and tobacco products for sale, CVS Health kicked off a comprehensive and uniquely personalized smoking cessation campaign to help millions of Americans to quit smoking. 

"Quitting smoking is one of the most important things you can do to improve your health and protect the health of your family, but quitting isn't easy," said Helena Foulkes, President, CVS/pharmacy. 

The CVS Health smoking cessation program, designed with input from national experts, combines the efforts of CVS/pharmacy, CVS/minuteclinic and CVS/caremark to help smokers quit and includes four critical components: an assessment of the smoker's readiness to quit, education to give smokers the information and tools they need to quit, medication support to help curb the desire to use tobacco and coaching to help individuals stay motivated and prevent relapses.

"We learned following our announcement in February that nearly everyone has a tobacco story and was eager to tell it," Photo - http://photos.prnewswire.com/prnh/20140902/142228Foulkes continued. "So, today we are launching a social campaign – #OneGoodReason – in which we are inviting everyone to share their personal stories of how smoking and tobac
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SOURCE CVS Health
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