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CMR Institute Adds e-Modules Addressing Healthcare Reform's Impact on Pharmaceutical Industry

ROANOKE, Va., June 7, 2011 /PRNewswire/ -- CMR Institute, the leading provider of non-brand related education for biopharmaceutical representatives and managers, announces the addition of two new e-modules to help representatives better prepare for changes created by the Affordable Care Act (ACA):

These new modules help representatives understand how key provisions of the ACA and elements of accountable care organizations (ACOs) will ultimately impact providers, payers, and patient care. As a result, reps will be more confident and better prepared to deliver value when interacting with physicians and other healthcare providers.

Key topics include:

  • Overview of Accountable Care Organizations (ACOs) and their role under the ACA
  • Understanding new quality mandates and reimbursement policies for providers
  • The role of national research institutes in monitoring and reporting patient outcomes
  • Changes in FDA approval for biologics
  • Comparative effectiveness research (CER) and its impact on evaluating treatment effectiveness

"In its current form, the Affordable Care Act will radically change how provider groups are reimbursed, initially for Medicare and Medicaid programs but eventually for other insured groups," says Cherie Hicks, CPA, President and CEO of CMR Institute. "Our new e-learning modules help representatives navigate the challenges and make the most of opportunities created by these and other complex provisions of the Act."

Hicks says that the Institute has also updated 12 additional e-learning modules, involving primarily regulatory, ethics, and legislative issues, to reflect ACA-related changes. Additionally, other modules reflecting changes related to integrated delivery systems and managed care will be released later this month.

Visit for more information on ACA related modules.

CMR Institute is the leading independent provider of non-branded education for the pharmaceutical, biotech, and medical device industries and has educated more than 150,000 professionals. Founded in 1966 by physicians in response to a need for increased therapeutic knowledge through scientific education, CMR Institute offers professional development and ongoing continuing education for representatives, managers, and other professionals. Its expert content is developed and updated by leading industry experts and distinguished thought leaders from prestigious universities and academic medical centers, and includes key education on science, disease management, ethics, business acumen and leadership. CMR Institute's not-for-profit status allows it to continually invest its resources in its library of education to realize its mission, which is to advance knowledge to enhance healthcare. To learn more about CMR Institute, visit

SOURCE CMR Institute
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