Posit Science Study Shows Ten Year Improvements in Memory and Attention
SANTA CLARA, Calif., June 17 /PRNewswire/ -- Baby Boomers will age differently, according to experts gathered at the Sixth Annual Boomer Venture Summit at
Jeff Zimman, Chairman of Posit Science, the leading provider of brain fitness software, addressed that gathering of venture capitalist and entrepreneurs who are focused on the coming wave of older consumers. Zimman spoke about "go to market" strategies and said that his company was building the new field of brain fitness by establishing a large body of scientific evidence that an old brain can learn new tricks.
"In April, researchers at the Mayo Clinic and
In the randomized controlled trial of 486 older adults, researchers found that those who trained with the Posit Science Brain Fitness Program more than doubled their processing speed, improved their memory and attention by approximately 10 years, and noticed significant improvement in their everyday cognitive activities.
The study was published in the April issue of the Journal of the American Geriatrics Society, a journal for doctors who are board certified in Geriatrics. It confirms earlier studies showing similar effects and imaging research showing enhanced brain activity.
Posit Science is the leading provider of scientifically proven brain fitness programs. The company works with more than 50 scientists from prestigious universities to design and test its computer-based programs. More than 30 leading science and medical journals show that in randomized controlled trials the company's patented technologies significantly increase processing speed, improve memory and attention, and enhance quality of life. Posit Science has received grants from the National Institutes of Health and numerous awards and accolades. The company's products, scientists and science are currently featured in the PBS documentaries "The Brain Fitness Program" and "Brain Fitness 2." For more information, visit www.PositScience.com or call 1-800-599-6463.
|SOURCE Posit Science Corporation|
Copyright©2009 PR Newswire.
All rights reserved