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Boston Healthcare estende i suoi servizi di consulenza su politica sanitaria, prezzi, e procedura di rimborso all'area asiatica
Date:11/26/2012

BOSTON e HONG KONG, 27 novembre 2012 /PRNewswire/ -- Boston Healthcare ha oggi annunciato che sta ampliando i sui servizi di consulenza relativi a politica sanitaria, prezzi e procedure di rimborso, con la creazione di un servizio strategico di consulenza in Asia. Grazie alla maggiore presenza nella regione Asia Pacifico, Boston Healthcare potrà continuare a soddisfare le esigenze relative alle procedure di rimborso e all'accesso al mercato delle società di tutto il mondo operanti nel settore farmaceutico, dei dispositivi medici e per la diagnostica.

La filiale asiatica sarà diretta da Betty Su, che ricoprirà la posizione di amministratore delegato della Boston Healthcare Associates International Hong Kong Limited, e sarà a capo di un team di consulenti che offrirà supporto ai clienti di Hong Kong e Cina e di altri mercati dell'area Asia-Pacifico e integrerà i servizi di consulenza globale della Boston Healthcare relativi ai rimborsi e all'accesso al mercato.

La signorina Su, specializzata in accesso ai mercati e strategia regolamentare in Cina, fornisce consulenza alle società farmaceutiche e produttrici di dispositivi medici e per la diagnostica, sulle opportunità di commercializzazione dei prodotti e di sviluppo del business. Offre consulenza alle società operanti nel settore biofarmaceutico, dei dispositivi medici, dell'imaging e della diagnostica per ciò che riguarda prezzi e rimborsi, vendite e marketing, sviluppo commerciale e strategie di crescita. Prima dell'incarico di consulenza, la signorina Su deteneva svariate incarichi presso AstraZeneca, in Cina, nel settore del marketing, degli affari governativi e delle comunicazioni aziendali. 

"Con il rafforzamento della nostra presenza in Asia e con l'aggiunta di Betty Su al nostro team dirigenziale, Boston Healthcare continua a crescere e a migliorare i suoi servizi di consulenza strategica alle aziende di tutto il mondo,"
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SOURCE Boston Healthcare
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