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Bayer's Third Annual Virtual Walk for Hemophilia Raises Funds, Brings Together the Hemophilia Community
Date:11/20/2013

WHIPPANY, N.J., Nov. 20, 2013 /PRNewswire/ -- Bayer HealthCare and the National Hemophilia Foundation (NHF) today announced the successful conclusion of the third annual Virtual Walk for Hemophilia, an engaging, online contest designed to raise awareness and funds for those living with bleeding disorders.

The Virtual Walk for Hemophilia (www.walkforhemophilia.com) employs a website where visitors can virtually "walk" online in support of people with hemophilia. Virtual walkers choose which NHF chapter they support, and create customized avatars to represent themselves in the virtual walk.

As part of this year's Walk, Bayer provided $30,000 in sponsorship funds to the national office of the NHF and an additional $33,500 in sponsorship funds to the five chapters with the greatest number of walkers, for a total of more than $60,000.

"Bayer's Virtual Walk is a fun, exciting way for us to engage with the community," said Karen Krzmarzick, Executive Director of the Hemophilia Association of the Capital Area. "We're grateful for the sponsorship funds Bayer provided to us, and know that they will help us do even more for our constituents in the coming year."

The chapters receiving sponsorship funds are:

First place: Hemophilia Association of the Capital Area, with 2729 walkers, received $15,000
Second place: Nevada Chapter, NHF, with 1133 walkers, received $10,000
Third place: Bleeding Disorders Alliance Illinois, with 1075 walkers, received $5,000
Fourth place: Great Lakes Hemophilia Foundation, with 385 walkers received $2,500
Fifth place: Colorado Chapter, NHF, with 351 walkers, received $1,000

Bayer introduced a new twist this year, designed to increase awareness virally, by providing an additional walker "credit" to chapters whose participants shared the event on Twitter or Facebook. 
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SOURCE Bayer HealthCare Pharmaceuticals Inc.
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