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Bayer's Second Annual Virtual Walk for Hemophilia Raises Funds, Generates Excitement in the Hemophilia Community
Date:11/8/2012

WAYNE, N.J., Nov. 8, 2012 /PRNewswire/ -- At the National Hemophilia Foundation (NHF) Annual Meeting in Orlando today, Bayer HealthCare, the NHF and Save One Life celebrated the successful conclusion of the second annual Virtual Walk for Hemophilia, an engaging, online contest designed to raise awareness and funds for those living with bleeding disorders.

With an innovative spin on the fundraising walk idea, The Virtual Walk for Hemophilia (www.walkforhemophilia.com) employs a website where people interested in supporting those with hemophilia can virtually "walk" online.  Virtual walkers choose which NHF chapter they support, and create a customized avatar to represent themselves in the virtual walk.  At the time the Virtual Walk ended on November 6th, more than 32,000 people – those with and without hemophilia – had signed up. To put this number in perspective, the total number of people with hemophilia in the U.S. is currently estimated to be 15,000-20,000.

Bayer provided $30,000 in sponsorship funds to the national office of the NHF and an additional $33,500 in sponsorship funds to the five chapters with the greatest number of walkers, for a total of more than $60,000. Virtual walkers also had a chance to double the points they contributed to their chapter, by participating in an actual, physical fundraising walk.  This way, Bayer was able to provide a Virtual Walk, while also supporting chapters' own efforts at hosting fundraising walks throughout the country.

"Bayer's Virtual Walk was an exciting initiative for us this year," said Cindy Komar, Executive Director, Arizona Hemophilia Foundation.  "Encouraging people to sign up for the Walk was a great way for us to engage with our constituents, and it reenergized our whole team.  We're grateful for the sponsorship funds Bayer provided to us, and know that they will help us do even more for the hemoph
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SOURCE Bayer HealthCare Pharmaceuticals Inc.
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