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Bayer Study Reveals Gaps in Perception of Veterinary Care Between Vets and Pet Owners
Date:7/18/2011

rkusen, Germany.  The company combines the global activities of the Animal Health, Consumer Care, Medical Care and Pharmaceuticals divisions.  Bayer HealthCare's aim is to discover and manufacture products that will improve human and animal health worldwide.

With sales of EUR 1,120 million (2010), Bayer's Animal Health division is one of the world's leading manufacturers of veterinary drugs.  The business manufactures and markets approximately 100 different veterinary drugs and care products for food-supplying animals and companion animals.  U.S. Headquarters for Bayer HealthCare Animal Health Division is located in Shawnee, Kansas.  Find more information at www.bayerhealthcare.com.

About Brakke Consulting

Brakke Consulting is the leading consulting firm specializing in the animal health and nutrition markets.  Headquartered in Dallas, the firm also maintains offices in Chicago, Omaha, St. Louis and Stuart, Florida, and has affiliate offices in Osaka and Sydney.  Established in 1986, Brakke provides a full range of consulting services, including General Consulting, Strategic Planning, Mergers and Acquisitions, Market Research Studies, Technology Licensing, Communications Strategies and New Business Development.  Please visit www.brakkeconsulting.com for more information.

About NCVEI

The National Commission on Veterinary Economic Issues (NCVEI) was founded in January 2000 with a mission of raising the economic base of veterinary medicine.  A wide-ranging group of benchmarking, pricing and communications tools as well as other resources are available, free of charge at www.NCVEI.org.  The Commission is a not-for-profit organization governed by a Board of Directors including members from the American Veterinary Medical Association, the Associat
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SOURCE Bayer HealthCare LLC, Animal Health Division
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