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BHI Raises Awareness of Hearing Aids as Potential Therapy to Help Quiet "Ringing in the Ears" During National Tinnitus Awareness Week
Date:5/7/2012

o hear (39%), concentrate (26%), and sleep (20%). Yet for many, tinnitus is even more pervasive. Twelve percent of respondents—or 3.6 million people when extrapolated to the general population—say their tinnitus affects leisure activities, social life, personal relationships, and emotional or mental health. Seven percent of respondents—or an estimated 2.1 million people nationwide—indicate that tinnitus affects their ability to work.

How Hearing Aids Help
In addition to improving hearing and communication, hearing aids amplify background sound, so the loudness or prominence of the tinnitus is reduced. Simply taking the focus off the tinnitus means relief for many people. Hearing aids also reduce the stress associated with intensive listening by improving communication, which in turn helps relieve tinnitus symptoms.

About Tinnitus Awareness Week
Each year, a week is set aside during Better Hearing Month to focus specifically on increasing public awareness about tinnitus and most importantly the need for increased funding for tinnitus research. This year, ATA is "going for gold" in its efforts to raise awareness and encourage people across the United States and around the world to help educate people about "ringing in the ears." The premier TAW 2012 event is the Tour de Tinnitus, a new bike ride fundraiser for the organization that was started last year by long time ATA member Mark Church. His efforts last year spawned great interest and the ride has grown to incorporate five new teams that will participate in four separate rides to raise money to support tinnitus research.

ATA has developed a TAW 2012 section on their website at ATA.org/TAW2012. From requesting proclamations from locally and nationally elected officials, to contacting your local media outlets, sharing tinnitus-related crosswords and po
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SOURCE Better Hearing Institute
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