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Assured Pharmacy Engages The Investor Relations Group
Date:6/8/2011

FRISCO, Texas, June 8, 2011 /PRNewswire/ -- Assured Pharmacy (Other OTC: APHY.PK), a leading provider of specialty pharmacy services to patients and physicians in the treatment of chronic pain, has hired The Investor Relations Group ("IRG"), a fourteen-year-old, award-winning, corporate communications firm based in New York City, to serve as its investor relations and public relations agency.

IRG's investor relations team will target specific portfolio managers and equity analysts in the global investment community to increase awareness of Assured Pharmacy's network of specialty pharmacies that primarily dispense highly regulated pain medication. Concurrent with that effort, the public relations team will initiate an outreach campaign targeting editors, writers, and segment producers of local and national trade and consumer online, print, radio, and broadcast media outlets worldwide.

"Assured Pharmacy has outlined a bold set of initiatives for the rest of 2011 and beyond, and we are confident that IRG will serve as an excellent liaison to the investment community and the media at large," commented Robert DelVecchio, Chief Executive Officer. "More than 75 million Americans suffer from a form of chronic pain.  Faced with ever-stricter legal regulations on the dispensing of pain medications—including opioid painkillers such as OxyContin—physicians and chronic pain sufferers are finding it increasingly challenging to safely prescribe and obtain these medications.  Through our network of pharmacies, which work together with doctors and patients, Assured Pharmacy is dedicated to the goal of preserving the right of legitimate patients to obtain their prescriptions in a safe, timely and consistent manner.  We look forward to working with IRG as we achieve our objectives and will update the investment community as we move ahead."

IRG's corporate communications program includes new media and multimedia initiatives that involv
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SOURCE Assured Pharmacy, Inc.
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