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American Scientific Resources Announces New Distributor Syner-Med Placing Kidz-Med VeraTemp in the United Kingdom and Ireland
Date:3/14/2011

WESTON, Fla., March 14, 2011 /PRNewswire/ -- American Scientific Resources, Inc. (OTCQB: ASFX) ("American Scientific Resources" or the "Company") announces that British-based Syner-Med (Pharmaceutical Products) Ltd. ("Syner-Med") is the Company's new distributor in the United Kingdom and Republic of Ireland for its non-contact thermometers. Syner-Med placed an initial order for 5,000 non-contact thermometers, comprised of both retail and professional models, of the VeraTemp non-contact thermometer. American Scientific Resources is currently preparing the order for shipment later this month.

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Marc Massoglia, Senior VP Sales, American Scientific Resources, noted, "We are pleased to have an order from Syner-Med in light of their tremendous credibility with the medical community in the UK." Geraldine Delahunty, RGN, Clinical and Operations Director of Syner-Med stated, "We have completed extensive customer surveys and product evaluation and are very confident that the VeraTemp will be successful in the UK and Ireland. We have tested every competing brand and non-contact model of which we are aware and chose the VeraTemp for its quality, accuracy and design. We are very confident that we can perfectly position both Kidz-Med and VeraTemp in UK."

Massoglia added, "Syner-Med's well developed contacts in the retail pharmacy market as well as their knowledge and capabilities with the National Health Service should allow us to establish the VeraTemp as the preferred clinical thermometer and build a solid base for our retail distribution across Europe."

About Syner-Med (Pharmaceutical Products) Ltd.

Syner-Med is a fast growing international company dedicated to innovation in healthcare. Based in Purley, UK, the company has been successful in both product development and collaboration with other partners in the marketing of the drugs Dirinco and Osteohealth. Syner-Med is a leading company in the area of clinical management of central venous access catheters, preventing infection and treating fibrin occlusions. The adoption of American Scientific Resources' VeraTemp non-contact thermometer technology will serve as an expansion of their business into medical devices.

About American Scientific Resources, Inc.

American Scientific Resources, Inc. is a purpose-driven consumer product manufacturer specializing in the clinical, home healthcare, infant and juvenile product industries. The Company sources and designs innovative health and safety products, developing advanced technology and intellectual property. Products are distributed through established relationships in-house and through an ever growing network of leading global healthcare distributors and retailers. Brands under the American Scientific Resources umbrella include Kidz-Med, Disintegrator Plus, VeraTemp and Mebby. For more information, visit the corporate web site at www.americansci.com, www.kidzmed.com and www.disintegratorplus.com.

Safe Harbor

This release may contain forward-looking statements within the meaning of the Private Securities Litigation Reform Act of 1995. Statements contained in this release that are not historical facts may be deemed to be forward-looking statements. Investors are cautioned that forward-looking statements are inherently uncertain. Actual performance and results may differ materially from that projected or suggested herein due to certain risks and uncertainties including, without limitation, ability to obtain financing and regulatory and shareholder approvals for anticipated actions. This press release shall not constitute an offer to issue or sell, or the solicitation of an offer to buy securities, nor shall there be any sale of these securities in any jurisdiction in which such offer, solicitation or sale would be unlawful prior to registration or qualification under the securities laws of any such jurisdiction.


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SOURCE American Scientific Resources, Inc.
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