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American Imaging Management's New Specialty Drug Program Delivers Immediate Results
Date:12/16/2009

CHICAGO, Dec. 16 /PRNewswire/ -- A new application developed by American Imaging Management® (AIM) to manage the clinical review of specialty pharmaceuticals has increased health plan staff productivity and the number of drugs reviewed while reducing costs.

AIM, a leading diagnostic imaging benefit management and technology company with health plan clients representing over 35 million consumers and an operating subsidiary of WellPoint, Inc. (NYSE: WLP), adapted the successful clinical and technology platform used by the company to manage diagnostic imaging to meet the growing challenge of specialty pharmaceuticals, which include drugs that are typically high-cost oral and injectable medications used in treating complex, chronic diseases.

The adaptable platform allows a health plan to either implement the application within its own call center to enhance existing processes or to contract management of the program with AIM.

"Specialty pharmaceuticals are the fastest growing component of drug spend. The twenty percent annual growth rate for these drugs is similar to what was seen in outpatient diagnostic imaging prior to radiology benefit management," said Brandon Cady, president of AIM. "Whether a program is managed by a health plan or by AIM, our application is an effective and efficient clinical solution that delivers immediate and significant results."

Using the company's well-established clinical and technology platform as a starting point, AIM developed a clinical review application for specialty pharmaceuticals. The application utilizes clinical algorithms similar in form to the ones used by AIM to review diagnostic imaging, adapted for the unique aspects of these drugs.

"We knew that maintaining the form and function of our clinical algorithms was critical to creatin
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SOURCE American Imaging Management
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