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Alliqua's CEO Issues Midyear Corporate Update for Shareholders
Date:7/30/2013

orld-class professionals we have brought into the Company. Lori Toner, Chief Marketing Officer, comes to Alliqua after a distinguished career at Convatec Inc. ("Convatec"). Lori held a number of sales and marketing positions at Convatec before becoming the Head of Convatec's Global Wound Marketing Team. She brings to us great experience in both launching successful products into the market, together with outstanding strategic relationships. Brad Barton joined us in May 2013 as Alliqua Biomedical, Inc.'s Chief Operating Officer, again after a distinguished career at Convatec. Brad's most recent position as President of the Americas market drove the sales and distribution of Convatec's wound business in the U.S. and we expect him to help our team replicate this success with Alliqua. Finally, Dr. Phil Forman, our EVP of Clinical Affairs, has enjoyed a tremendous background as an international expert and practitioner in the area of wound care. He founded the Centers for Wound Healing, a private group of wound care clinics that was sold in 2010. Together with James Sapirstein, as announced in my previous update, this group of professionals makes up a world-class team rarely seen in a company of our size.

2) Commercializing Our Proprietary Wound Care Products

Now that our products have received marketing clearance, the next step is establishing a strong distribution network. Under Brad Barton's stewardship, we continue to build our network of distributors and independent sales agents around the country. We are making good strides in this area, and will keep our shareholders informed of the progress we are achieving. This network is important to us, as it gives us an opportunity to create awar
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