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AIM Honored for Innovative Program That Helps Consumers Make Better Choices About Their Care
Date:12/14/2011

her facility that offers comparable or better capabilities at a lower price, an AIM representative proactively calls the consumer to provide information on site options. While wholly voluntary, if the consumer decides to switch to an alternative imaging facility for the exam, AIM provides assistance in scheduling the service.

The Imaging Cost and Quality Program was piloted with a WellPoint affiliated health plan's members in the Indianapolis region where the cost variance for CT scans was more than $1,000 in many instances, while the variance for more expensive MRI procedures was almost $2,000. Since the initial launch in December 2010, the pilot has redirected more than 1,500 cases, producing an estimated savings of over $1.6 million or $0.25-0.50 per member per month. The program will roll out to additional markets throughout 2012.

"We are honored to be recognized by the Blue Cross and Blue Shield Association for our commitment to improving the quality and cost effectiveness of health care services," said Cady. "As consumers become more engaged in their health care, having accurate, timely and relevant information that can be used to support decision making is critical. AIM's program has demonstrated that it can play a positive role in empowering individuals to become more informed health care consumers."

For more information on the AIM study visit: www.americanimaging.net

About WellPoint, Inc.

WellPoint works to simplify the connection between Health, Care and Value. We help to improve the health of our members and our communities, and provide greater value to our customers and shareholders. WellPoint is one of the nation's largest health benefits companies, with 34 million members in its affiliated health plans, and a total of more than 66 million individuals served through its subsidiaries. As an independent licensee of the Blue Cross and Blue Shield Association, WellPoin
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SOURCE American Imaging Management, Inc.
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