Navigation Links
A Big "LIKE" for Oral Hygiene
Date:6/17/2013

TEL AVIV, Israel, June 17, 2013 /PRNewswire/ --

Breezy, a portfolio company of The Trendlines Group, launched their first product this week using a platform technology enabling innovative treatment of mouth-cavity conditions. LIKE, a confectionary-based product which combats halitosis (bad breath) is being sold in major Israeli pharmacy chains and will reach a distribution of 650 stores. This commercial launch in Israel follows similar successful product launches in France and Spain earlier this year, with a repeat order from the French market.  

Almost 50% of the adult population suffers from bad breath, caused mainly by bacteria that reside on the tongue, particularly towards the back of the mouth. Another percentage of the population suffers from bad breath due to smoking, medications (chemotherapy), dry mouth and more. While many products currently on the market attempt to combat this problem; their efficacy is limited. Either the products have a short-term effect, cover up the problem, kill good bacteria or are inconvenient and unpleasant to use.

The LIKE product is a unique confectionery-based lollipop, backed by clinical studies, that answers the problems of bad breath. It is proven as a safe, effective oral odor-neutralizing product. LIKE's triple-action formula scrubs the tongue using microcapsules, containing natural odor-neutralizing agents. The dissolved microcapsules release active agents to further combat bacteria for a long-lasting effect leaving a fresh taste of mint. As an on-the-go product, the LIKE product can be used anywhere and anytime.

"We are excited to have our product on the shelves and to receive overwhelmingly positive feedback from customers that it really works," said Hillel Lerman, CEO of Breezy.

Breezy is currently seeking partnerships with additional marketing channels to extend commercial distribution. In the future Breezy's developments will include additional products for smoker's breath, dry mouth, and candida on the tongue.


Media relations:

Efrat Kaduri
Ofir Shpigel Media and Public Relations
+972-4-9535030


'/>"/>
SOURCE Breezy
Copyright©2012 PR Newswire.
All rights reserved

Related medicine technology :

1. Five physicians recognized for outstanding leadership in hand hygiene.
2. Hyginex Hand Hygiene Monitoring Solution to Exhibit at APIC 2013 Annual Conference
3. DebMed to Display Clients Increased Hand Hygiene Compliance Rates and Worlds First Monitored Point-of-Care Dispenser at APIC
4. Versus Presents New Hand-Hygiene Alliance, Wireless Sensors and RTLS Education at HIMSS13
5. DebMed® to Debut Benefits of Worlds First Electronic Hand Hygiene Compliance Monitoring System Using the WHO Five Moments at Annual Infection Control Conference
6. Greenville Hospital System Achieves Dramatic Improvement in Hand Hygiene Compliance Rates Using New Technology from DebMed®
7. With Busy Summer Forecast Ahead, More Hotels Are Raising Hygiene Standards, Says UMF Corporation
8. Without Environmental Hygiene, Hand Hygiene Programs Fall Short in Reducing HAIs in Hospital Settings, Says UMF Corporation
Post Your Comments:
*Name:
*Comment:
*Email:
(Date:5/12/2017)... Canada joint tech company Laughing Face has developed ... and features a powerful disinfection process. The company has ... and sanitizes women,s panties or babies, cloth diapers in 25 minutes. ... Laughing ... external water inlet. ...
(Date:5/10/2017)... Ill. , May 10, 2017 Radiology ... today; unfortunately its costs have also spiraled to the ... being sent to radiology than ever before as the ... diagnosis.  For a patient with lower back pain an ... no anatomical reason for pain, resulting in entirely different ...
(Date:5/9/2017)... Ore. , May 9, 2017  Semler ... that provides technology solutions to improve the clinical ... financial results for the first quarter ended March ... our products enable our customers to identify when ... to intervene before events like heart attacks or ...
Breaking Medicine Technology:
(Date:5/26/2017)... Calif. (PRWEB) , ... May 26, 2017 , ... ... the integration of the CareFusion NOX-T3 portable sleep monitor with its Somnoware Sleep ... a consistent, browser-based interface for diagnostic device operations. With this platform, initializing devices ...
(Date:5/26/2017)... ... , ... After raising nearly $30,000 on Kickstarter , about three-times its ... a discounted crowdfunding price on Indiegogo . , “Along with creating an anti-stress ... bring a fidget toy to the market that was made of superior quality and ...
(Date:5/26/2017)... ... 2017 , ... “When the Stars Lead Home”: a poignant story of loss, ... Laura Weigel Douglas, an avid reader who lives in the Pacific Northwest with her ... Green Hills Adventure Camp. She couldn’t be more grateful. , Twelve-year old Tizzy could ...
(Date:5/26/2017)... NJ (PRWEB) , ... May 26, 2017 , ... Water ... Fort Lee, New Jersey School District had left education officials with a number of ... and replacement of the flooring had to be accomplished with little or no disruption ...
(Date:5/24/2017)... ... May 24, 2017 , ... ... and interpretation, has received U.S. Food and Drug Administration (FDA) 510(k) clearance ... scalable and secure cloud platform for medical image management. At the core is ...
Breaking Medicine News(10 mins):