Navigation Links
Physical Attraction Alone May Not Boost Up Sales

A beautiful young model may not necessarily help sales, rather she could actually negatively influence the customer if she is irrelevant to the quality of the product, says a study//.

Pretty faces are used to sell everything from computer processors to motor oil. But it is not really effective to use them to market something that has nothing to do with physical attractiveness, reported the science portal EurekAlert.

The research by Paul M. Herr at the University of Colorado and others argues that an attractive model presents the first unified theory explaining how we respond to spokespeople and models, outlining the major processes involved in our perception of this type of advertising.

"When consumers are focused on the ad and they believe their thinking to be unduly influenced by something about the spokesperson, attractive spokespeople may be less persuasive than relatively unattractive spokespeople," write the authors. The study has appeared in the Journal of Consumer Research.

Though she may very well be an expert, a woman in a bikini does not seem credible as an authority on computer processing speed, Herr said.

A consumer concerned primarily with the quality and features of the computer may suspect the undue influence of the model on his/her perception and compensate with a negative judgment.

--Edited IANS
'"/>




Page: 1

Related medicine news :

1. Physical activity less among black girls
2. Kids not getting enough Physical Exercise
3. Anemia may Lead to Physical Decline
4. Do Asthma Sufferers Lack Physical Activity?
5. Pain of Denial Compared to Physical Pain
6. Asthma Sufferers Lacking Physical Activity
7. Physical Activity Good For Developing Cognitive Skills
8. The Consequences Of Stopping Physical Activity
9. Physical activity improves survival in women with breast cancer
10. Obesity and Physical inactivity is associated with Diabetes and Diabetes-Related Cardiovascular Comorbidities
11. Physical Activity During Leisure Can Reduce Risk Of Stroke
Post Your Comments:
*Name:
*Comment:
*Email:
TAG: Physical Attraction Alone May Not Boost Sales

(Date:12/21/2014)... Recently, one of the best prom dresses ... has introduced its new collection of 2015 prom ... on all its prom dresses & other fashionable designs, ... providing top quality dress products and great customer services ... one of the best prom dresses online shops around ...
(Date:12/21/2014)... Serious Buyer, Andrew Hawley from Vintage Rock ... the Doors International Ballroom at the Hilton Hotel in ... only time that Morrison's mother would see her son ... According to Hawley, “This would be the Doors only ... Roller Rink earlier that year and would return to ...
(Date:12/21/2014)... Portland, OR (PRWEB) December 21, 2014 ... discussing some of the issues and systemic barriers for ... ITU World Paratriathlon Champion. Scheidies has a condition called ... over time. He describes how he adapted his athletic ... to use his success in triathlon to pioneer the ...
(Date:12/21/2014)... CannabisClassifieds.com celebrates marijuana’s new legal place at the table with ... the site has provided its faithful users with everything it ... It uniquely combines the benefits of platforms like Craigslist, Ebay ... masses. Assuring the potent herb’s followers it’s well on ... , Shane Chattin, Owner of Cannabis Classifieds said ...
(Date:12/20/2014)... BambooIndustry.com is a professional company offering many kinds ... shown its new engineered bamboo flooring collection, and announced ... , BambooIndustry.com’s customers come from many countries in the ... the CEO of the company, the global bamboo flooring ... few years, and the demand for eco-friendly bamboo flooring ...
Breaking Medicine News(10 mins):Health News:New Prom Dresses From One Of The Best Prom Dresses Online Shops, LunaDress Prom Shop 2Health News:Disability in Sports on SCI TV with Triathlon World Champ Aaron Scheidies 2Health News:Disability in Sports on SCI TV with Triathlon World Champ Aaron Scheidies 3Health News:CannabisClassifieds.com Maintains its “Craigslist for Cannabis” Standing with Website Re-launch 2Health News:BammbooIndustry.com: Big Discounts On All Kinds Of Bamboo Flooring Collections 2
... FOR DEC. 14, 2011] The two main ways to ... antiviral drugs. A team of investigators has found that ... complement these approaches and reduce mortality among patients hospitalized ... Journal of Infectious Diseases and are now available ...
... type of adult muscular dystrophy also have a higher risk ... the Journal of the American Medical Association . ... are at increased risk primarily for four types of cancer: ... endometrium. The team also found a possible increased risk for ...
... December 13, 2011 The American Cancer Society has ... transparency, consistency, and rigor in creating guidance about ... principles from the Institutes of Medicine (IOM) by ... guidelines, commissioning systematic evidence reviews, and clearly articulating ...
... -- Working mothers have better health and fewer symptoms of ... researchers also found that mothers with part-time jobs can balance ... jobs. For the study, published in the ... researchers analyzed data collected from over 1,300 mothers in the ...
... By Denise Mann HealthDay Reporter , TUESDAY, ... who have angioplasty to open blocked heart arteries can safely ... cardiac surgery capabilities, according to a new review of 15 ... death or conversion to emergency bypass surgery in individuals who ...
... --- Northwestern University Feinberg School of Medicine has received ... Lucienne Driskill Foundation to endow and name the Walter ... Sciences. The gift will support graduate student training ... not exclusive, emphasis on recruiting superb and highly competitive ...
Cached Medicine News:Health News:Statins may reduce mortality in patients hospitalized with influenza 2Health News:Some muscular dystrophy patients at increased risk for cancer 2Health News:American Cancer Society revises cancer screening guideline process 2Health News:Working Moms Happier, Healthier Than Stay-at-Home Peers: Study 2Health News:Angioplasty Safe at Hospitals Without On-Site Surgery: Review 2Health News:Northwestern receives $10 million gift for life sciences graduates 2
(Date:12/17/2014)... -- , The new Dompé ... information concerning the biopharmaceutical Group,s national and international clinical research ... the recently launched institutional website that is receiving accolades from ... a new chapter in the fascinating story of Drug Discovery ... panoramic hub on the world of clinical research, ranging from ...
(Date:12/17/2014)...  RXi Pharmaceuticals Corporation (NASDAQ: RXII ... and commercializing innovative therapies addressing major unmet medical ... in its first Phase 2a study, RXI-109-1301.  The ... 1-month findings that were reported in September of ... http://photos.prnewswire.com/prnh/20130917/NE80755LOGO , , , ...
(Date:12/15/2014)... Registreer nu via  http://bit.ly/ag8Sypm14de ... Februar sind alle akkreditierten pharmazeutischen Patientenversorgungsakten-Firmen (PMR) ... PROGRAMM ™ 2015 in Amsterdam ... Tagung soll dazu beitragen, der Aegate PMR ... profitablen Unternehmensdienstleistungen, die für Apotheken und die ...
Breaking Medicine Technology:Dompé Offers a New "Window" on the World of Scientific Research, with the http://www.dompetrials.com Website, Dedicated to Clinical Trials 2Dompé Offers a New "Window" on the World of Scientific Research, with the http://www.dompetrials.com Website, Dedicated to Clinical Trials 3RXi Pharmaceuticals Announces Sustained Effect of RXI-109 at Three Months Post Scar Revision Surgery and the Completion of Enrollment for its Phase 2a Trial RXI-109-1301 2RXi Pharmaceuticals Announces Sustained Effect of RXI-109 at Three Months Post Scar Revision Surgery and the Completion of Enrollment for its Phase 2a Trial RXI-109-1301 3RXi Pharmaceuticals Announces Sustained Effect of RXI-109 at Three Months Post Scar Revision Surgery and the Completion of Enrollment for its Phase 2a Trial RXI-109-1301 4RXi Pharmaceuticals Announces Sustained Effect of RXI-109 at Three Months Post Scar Revision Surgery and the Completion of Enrollment for its Phase 2a Trial RXI-109-1301 5Symposium über Aegates Ecosystem-Partner-Programm für sichere Medikamente vom 19. - 20. Februar 2015 in Amsterdam 2
... Isis Pharmaceuticals, Inc. (Nasdaq: ISIS ), the ... a company overview at J.P. Morgan,s 29th Annual Healthcare Conference ... the Westin St. Francis Hotel in San Francisco, CA. ... be available on the "Investors & Media" section of the ...
... Mass., Jan. 6, 2011 Saints Medical Center, a ... is pleased to announce it has entered into a ... ZOLL ) of Chelmsford, Mass., a leader in comprehensive ... Saints-based EMS service working with ZOLL to collaborate on ...
Cached Medicine Technology:Isis Pharmaceuticals to Present at the 29th Annual J.P. Morgan Healthcare Conference 2Saints Medical Center and ZOLL Medical Corporation Enter Collaborative Agreement 2Saints Medical Center and ZOLL Medical Corporation Enter Collaborative Agreement 3
The unique design of the TWINFIX Suture Anchors combines high resistance to pullout from our patented thread design with optimal knot tying from the DURABRAID suture....
... Micro Anchor is the smallest, strongest ... flexibility in placement into even the ... with 3-0 or 4-0 ETHIBOND EXCEL ... or cutting swaged needles. The kit ...
The Mini Anchor is an exceptionally strong, versatile anchor. This anchor comes in either a load-your-own or QUICKANCHOR format, preloaded on either 2/0 or 0 ETHIBOND EXCEL suture with swaged needles...
... Threaded Anchors (3.0mm) are ideal for soft tissue ... surgical applications. The FASTIN threaded anchor technology offers ... surgical sites. If you need a threaded anchor ... the FASTIN anchor is the anchor for you. ...
Medicine Products: