Navigation Links
New Rule Results In The Complete Makeover In The Field Of Drug Advertising

In US a new rule came into action when the deaths due to medical errors are on the rise. Medical errors occur due to loads of confusing information given on the drug labels. Food and Drug Administration (FDA) come up with a solution of the highlight section //thereby making it easy for the doctors. Doctors face a huge amount of information before they could assess a drug as completely safe for the patient.

The new rule would bring about a change in the drug advertisements offered by the companies but would protect the drug makers.

Statistics shows that the number of people injured were 300,000 and those who lost their lives were nearly 100,000. Studies show that all this is a result of medical error.

The reason behind medical errors is due to the lack of knowledge of the physicians about the drug labels. In response to this Dr. Charles Gerson, a Gastroenterologist in Manhattan said that the information given on the label is not easy to locate.

The FDA announced that the drug labels should contain a highlight section, which gives the gist of the information regarding drug safety. It will list safety warnings and then summarize any recent changes for that particular drug. Also information about the dose, the information that the doctor should tell the patients and usage of the drugs are to be mentioned in the label.

Dr. Andrew C. von Eschenbach, the drug agency's acting commissioner, said that this rule is an important step in reducing the percentage of medical errors in the future. But the rule does not address the information sheets hat do not include drug warnings.

Dr. Sidney M. Wolfe, director of the health research group at Public Citizen, said that similar rules should be incorporated in the patient information. This would enable better knowledge of the drugs among the patients.

Statistics sow that around $4 billion to $4.8 billion are spent on medical errors, which could be avoided. Drug advertising and television commercials will change after the new rule and will result in clear crisp note about the drug risks.

But the lawyers feel that the new rule would protect the drug makers, as it will make it impossible to file liability claims against the drug maker.

Chris Mather, a spokeswoman for the Association of Trial Lawyers of America, said that the rule has proved the power of drug makers over the political process.

Dr. Woodcock said that the three important reasons for the Drug labels to become very confusing these days are due to the liability and marketing concerns faced by the drug maker. In this confusion he has forgotten to cater the needs of the physician. Secondly a lot of information is known about the drug and all of it has to be included in the label, which again becomes very difficult. And thirdly the numbers of drugs are on the rise. The rule is applicable to all the new drugs; all the drugs approved in the past five years and to any drug for which a major label revision is requested.


'"/>




Related medicine news :

1. Hormone Deficiency Results In Miscarriage
2. Breast Implants May Interfere With The Interpretation Of Mammogram Results
3. DNA Testing For More Accurate Results
4. Operating on a Beating Heart Yields Better Results For Blocked Heart Arteries
5. Intense Fight Against Polio In India Gets Results
6. Deadly Diarrhoea Vaccine – Trail Results Promising
7. Novartis MS Drug Shows Promising Results
8. Results Of Human Trials Of Hungarian Bird-Flu Vaccine Expected Today
9. Dealing With Stress Results In Better Academic Performance
10. Excess Intake of Alcohol Results in Permanent DNA Damage.
11. Study Reveals Better Results in Patients Suffering From Depression.
Post Your Comments:
*Name:
*Comment:
*Email:


(Date:10/13/2017)... ... October 13, 2017 , ... As health professionals work ... as “patient engagement.” The patient is doing more than filling out a survey; in ... “There is an increasing emphasis in health care and research on the importance of ...
(Date:10/13/2017)... ... October 13, 2017 , ... The American Board of Family ... next President and Chief Executive Officer, succeeding Dr. James C. Puffer upon his retirement. ... 1, 2018 until Dr. Puffer’s retirement at the end of 2018. Upon assuming the ...
(Date:10/13/2017)... ... October 13, 2017 , ... PurhealthRX , a ... utilizing Purzorb™ technology. Applying the Purzorb™process to full spectrum CBD oil will revolutionize the ... a CBD form that can be easily incorporated into liquid products, while reducing costs ...
(Date:10/13/2017)... ... 13, 2017 , ... Lori R. Somekh, founder of the Law Office ... of elder law and special needs planning attorneys. “Membership in ElderCounsel helps our office ... forum to network with elder law attorneys nationwide,” said Somekh. , ElderCounsel ...
(Date:10/13/2017)... , ... October 13, 2017 , ... Many families have ... many long-term care insurance companies have a waiver for care if the client has ... period, when the family pays for care, is often waived, so the benefits from ...
Breaking Medicine News(10 mins):
(Date:10/2/2017)... , Oct. 2, 2017 Halo Labs announces the ... analysis system called the HORIZON at MIBio 2017 in ... subvisible and visible particulate matter in biopharmaceutical samples with unprecedented speed ... of the novel technique Backgrounded Membrane Imaging. ... The HORIZON subvisible particle analysis system ...
(Date:9/28/2017)... -- Cohen Veterans Bioscience and Early Signal Foundation announce ... home sensors for real-time monitoring of patients with trauma-related ... organization focused on disruptive health solutions for rare disorders ... to record and integrate behavioral, cognitive, physiological and contextual ... ...
(Date:9/25/2017)... , Sept. 25, 2017   Montrium ... Master File solutions, today—from the IQPC Trial Master ... , NL)—announced that EastHORN Clinical Services has ... clinical programs and TMF management. EastHORN, a leading ... eTMF platform to increase transparency to enable greater ...
Breaking Medicine Technology: