50-something man bound out of the clinic after his six-week post-operative check-up with a new spring in his step and a glint in his eye.'
Peter Baker, chief executive of the Men's Health Forum, said: "I think this shows that there is an increasing problem with men putting on more weight.Many men need to eat more healthily and do more exercise.
Meanwhile, more disturbing reports have emerged of people being driven to desperate measures to try to get a Hollywood body by performing surgery on themselves. Some have glued back their ears, tried to iron wrinkles from their faces, or cut open their stomachs in a DIY tummy tuck. One man even tried to rebuild his nose using a chicken bone.
Dr David Veale, from the Priory Hospital, London, said only the most depressed and desperate were likely to try such measures but he blamed Britains growing obsession with celebrity culture. These people are very, very desperate and their image of themselves is totally distorted.
He said society was now fixated on looks, adding: The people who have lots of money can afford plastic surgery and then, as a result, are putting more of a focus on looks and outer beauty.
In 2003, Britain's then most senior soldier, General Sir Mike Jackson, 63, had surgeons remove the bags under his eyes. Former Italian premier Silvio Berlusconi, 70, had a facelift and hair transplant three years ago, while singer Julio Iglesias, 63, also admits to plastic surgery, as does 66-year-old nightclub owner Peter Stringfellow.
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