Navigation Links
Manufacturers of Infant Formula Milk Asked to Do Away With Exaggerated Nutritional Claims

If you look at the promotional literature of most popular brands of infant formula milk, claims of it being an alternative to breast milk// is a definite read. These claims have been questioned by the Governments food standards agency, and have been termed ‘most misleading’ to new mothers.

To enable the correct information to new mothers and mothers-to-be, many breast milk activist groups have begun championing the cause of breast milk over formula milk. As per the recent enforcement from the Government's Food Standards Agency (FSA) and the national lead body for trading standards officers, LACORS, manufacturers of infant formula milk have been asked to do away with nutritional claims that seek to glorify formula milk; this would mean making changes in their marketing campaigns and in the packaging of formula milk.

The claims which read thus ‘closer than ever to breast milk’ and 'helps growth and the immune system' are to be done away with. This will mean that the packaging and marketing literature of popular brands like SMA, Farleys, APtamil, Cow and Gate etc will need to be altered, failing which the companies are liable to face prosecution.

Policy expert at LACORS, Les Bailey, said: 'The Department of Health has a policy to encourage breastfeeding because of its proven health benefits. It contains beneficial antibodies that are not found in infant formula. Various compositional claims, like closer to breast milk, found on packs of infant formula will no longer be allowed. They will have to go from packs and advertising. The aim is to ensure that new mothers are not unduly influenced when deciding their feeding practices. The legislation is framed in a way that it doesn't matter whether they are correct or not. It is designed to promote breastfeeding.'
AV
'"/>




Page: 1

Related medicine news :

1. Clampdown On Fake Drugs Manufacturers In India – New Bill Enacte
2. Drugs Manufacturers Capitalizing On The Surge In Demand For Bone Health Care
3. German Manufacturers Find a Solution for DVT
4. Infant receives first bloodless liver transplant
5. Smoking Linked To Low Infant Birth Weight
6. Banning Smoking in the Home Helps Infants
7. Benefits of Nitric Oxide in the Treatment of Premature Infants
8. New Technique to Study Infants Brain.
9. Infant Fevers Found to Reduce Allergy Risk Later In Life
10. Limiting Infants Exposure To Smoke At Home
11. fMRI Offers Insight Into An Infants Brain
Post Your Comments:
(Date:4/14/2014)... orphaned by HIV/AIDS in South Africa may provide insight ... behavior issues in other areas of the world, which ... that could lead to successful interventions. , A ... United Nations mentions that due to the HIV/AIDS pandemic, ... African, children are at an increased risk for mental ...
(Date:4/14/2014)... A new study shows that moderate to severe ... risk of stroke, cancer and death. , Results of ... to severe obstructive sleep apnea were four times more ... times more likely to have a stroke (HR = ... (HR = 3.4), and 2.5 times more likely to ...
(Date:4/14/2014)... Dallas study involving serious youth offenders, the answer to one ... seven years: "How long do you think you,ll live?", According ... offending over time., Author Dr. Alex Piquero said the study ... of them offend at very high rates and commit more ... much later in life offend much less., "In a lot ...
(Date:4/14/2014)... with symptoms increasing dramatically during some of the most important ... has found. , Depressive symptoms increased on average by 68 ... young men, who were around 25 years old when they ... their children. The results of the study were published April ... is the first to identify when young fathers are at ...
(Date:4/14/2014)... Lower weight babies and babies who aren,t breastfed ... risk of developing chronic inflammation and related health ... study. , "There were good reasons to hypothesize ... inflammation in adulthood," says Thomas McDade (Northwestern University), ... in the Child & Brain Development program. "It ...
Breaking Medicine News(10 mins):Health News:Researchers identify children with emotional behavior difficulties 2Health News:Researchers identify children with emotional behavior difficulties 3Health News:Study links severe sleep apnea to increased risk of stroke, cancer and death 2Health News:UT Dallas study: Youth who fail to envision future commit more crimes 2Health News:Young dads at high risk of depression, too 2Health News:Low birth weight, less breastfeeding create later health risks 2
... stance on bisphenol A (BPA) and said that exposure to ... Previously, the agency,s stance was the chemical posed no risk ... stance. Today, FDA officials declared that more research was needed ... vom Saal, a University of Missouri scientist, says that this ...
... ... ... -- During Glaucoma Awareness Month, Summit Medical Group wants to help people understand its risks, ... Because there often are no symptoms in its early stages, many people do not know ...
... ... of North America (CASANA), through its Childhood Apraxia of Speech (CAS) ... Dale, Ph.D., University of New Mexico and Deborah Hayden, MA, CCC-SLP, ... Award. An external expert committee along with two parents ...
... ... surgeons worldwide and hindsight could soon be 20/10. He believes that vision beyond 20/20 is possible ... their patients. , ... -- 20/20 vision has been the hallmark of perfect vision. That Bar is about to be ...
... , INDIANAPOLIS , Jan. 19 ... has announced the completion of its $8 million ... Menlo Park, California .  The funding will allow Orbis Education ... in turn, help alleviate the nation,s wide-spread nursing shortages. , ...
... Dr. David Schor, ... treatments that are available at Imagine Advanced Dental Arts, his Lawrenceville, New Jersey cosmetic ... form, the new website provides patients with an interactive look at all that his practice ... Lawrenceville, ...
Cached Medicine News:Health News:FDA BPA decision is a step forward, but more needs to happen, says MU expert 2Health News:January is Glaucoma Awareness Month 2Health News:Childhood Apraxia of Speech Association of North America Awards Treatment Research Grant to University of New Mexico/PROMPT Institute 2Health News:Childhood Apraxia of Speech Association of North America Awards Treatment Research Grant to University of New Mexico/PROMPT Institute 3Health News:20/10 Vision in the Year 2010: Is "HD Vision" Beyond 20/20 a Reality? 2Health News:20/10 Vision in the Year 2010: Is "HD Vision" Beyond 20/20 a Reality? 3Health News:Orbis Education Secures $8.0 Million in Funding for Expanding Online Nursing Education Platform 2Health News:Orbis Education Secures $8.0 Million in Funding for Expanding Online Nursing Education Platform 3Health News:Orbis Education Secures $8.0 Million in Funding for Expanding Online Nursing Education Platform 4Health News:A Top Cosmetic Dentistry Practice in Central New Jersey Announces Launch of New, State-of-the-Art Website 2Health News:A Top Cosmetic Dentistry Practice in Central New Jersey Announces Launch of New, State-of-the-Art Website 3Health News:A Top Cosmetic Dentistry Practice in Central New Jersey Announces Launch of New, State-of-the-Art Website 4
(Date:1/15/2014)... -- AARP Foundation today announced it has established a ... from the severe cold weather that has gripped much ... to helping those in need; so to support these ... dollar-for-dollar contributions up to $250,000, which could mean up ... administered through AARP Foundation. (Logo: ...
(Date:1/15/2014)... Jan. 15, 2014  Celsion Corporation (the "Company") (NASDAQ: ... has received commitments from institutional investors to purchase ... Company,s common stock in an at-the-market registered direct ... The Company entered into definitive purchase ... Company agreed to sell an aggregate of 3,603,603 ...
(Date:1/15/2014)... January 15, 2014 Shire plc (LSE: ... waived the Office of Fair Trading (OFT) approval condition to ... of ViroPharma Incorporated (NASDAQ: VPHM).   As a ... on OFT approval, and Shire expects to complete the tender ... time, subject to the satisfaction of all of the remaining ...
Breaking Medicine Technology:AARP Foundation Establishes Winter Relief Fund for Older Adults Suffering from the Severe Cold Weather 2AARP Foundation Establishes Winter Relief Fund for Older Adults Suffering from the Severe Cold Weather 3Celsion Corporation Announces $15 Million At-The-Market Registered Direct Offering 2Celsion Corporation Announces $15 Million At-The-Market Registered Direct Offering 3Shire Waives OFT Condition Relating to the Acquisition of ViroPharma Inc. 2Shire Waives OFT Condition Relating to the Acquisition of ViroPharma Inc. 3
... 60 Plus Association today sent a letter of gratitude ... contacted the Federal Trade Commission (FTC) with concerns over ... Scripts, Inc. and Medco Health Solutions. The organization made ... of their 7.1 million supporters to defend patient choice, ...
... , a leader in pharmacy automation, celebrates its 10th ... is dedicated to providing enterprise-wide medication management across the ... and improved patient safety. Talyst has more ... products. The company partners with pharmacies to create the ...
Cached Medicine Technology:60 Plus Association Applauds Opposition to PBM Merger 2
... a national reference laboratory and a worldwide ... ARUP offers an extensive test menu of ... clinical and anatomic pathology. Owned by the ... more than half of the nation's university ...
... is a national reference laboratory and a ... development. ARUP offers an extensive test menu ... in clinical and anatomic pathology. Owned by ... include more than half of the nation's ...
... ARUP Laboratories is a national reference ... laboratory research and development. ARUP offers an ... unique medical tests in clinical and anatomic ... ARUP Laboratories' clients include more than half ...
... national reference laboratory and a worldwide leader ... offers an extensive test menu of highly ... and anatomic pathology. Owned by the University ... than half of the nation's university teaching ...
Medicine Products: