Navigation Links
Luxury Spas Ride Boom in Wellness Industry in Poland

Exotic treatments such as a soothing guilt-free chocolate body wrap or deep relaxation with Indian ayurvedic therapeutic oils were unheard of in post-communist Poland// just a few years ago.

But they are rapidly becoming a rage for the growing Polish middle and chattering classes, who seek a pampered lifestyle in the country's ever more numerous luxury spas.

"I received a present to spend a few very feminine hours in one of Warsaw's spas," Poland's capricious pop diva Edyta Gorniak revealed recently.

"This is one of the most wonderful gifts a man can give a woman, especially at my age," said the 32-year-old, who first gained fame as the Eurovision song contest runner-up in 1994 and, more recently, for baring her birthday suit in Poland's Playboy edition in January.

A robust 5.5 percent economic growth, new consumer habits and lifestyles imported from the West are fuelling a boom in luxury spas in the European Union newcomer - part of a health and wellness sector glowing with capitalism.

Said Pawel Bruczkowski, head of the freshly launched spaplanet.pl website and Spa&Wellness Magazine: "Poland's major cities including Warsaw, Krakow, Poznan, Wroclaw and Gdansk-Gdynia-Sopot each have a dozen or so world-class professional day-spa facilities."

In Warsaw, some 30 percent of day-spa clients hail from abroad, and a rapidly sprouting crop of luxury hotel-spa and day-spa facilities are enticing Poles and foreigners with attractive prices for high quality treatments.

Most hotels belonging to major international chains in larger cities offer guests special massages at international prices, starting around 99 euro ($125) each.

Bruczkowski estimates there are around 50 Polish-owned hotels in major seaside and mountain resorts with professional spa facilities.

These Polish luxury hotels have discovered the healthy difference, which an in-house spa makes to bookings in t he off-season. A recent survey showed 80 percent of hotel owners were eager to invest in costly spa equipment like swimming pools and bone-chilling cryogenic chambers.

This is the vibrant new capitalist face of health and wellness in Poland. The sector also has a well-developed tradition of state-owned sanatoria, or health farms, dating from pre-1989 communist-era.

Then, they were the playgrounds of the proletariat, where miners and steelworkers were sent to re-charge their batteries. Seventeen years after the collapse of communism, they have been revamped and are now mostly the domain of senior citizens - not only from Poland.

Last year the country's state tourist board launched a media blitz in Western Europe featuring a buxom young nurse.

Designed to attract attention to Poland's sanatoria, she stood against a backdrop of leafy sanatorium scenery with the somewhat suggestive quote of "I'm expecting you" printed above her head.

Germans constitute the majority of foreign clients. But Scandinavians, the Dutch, Danes and even Americans are drawn to these health farms.

Source-IANS
'"/>




Related medicine news :

1. Hundreds Literally Sea ‘sick’ on Luxury Linr
2. Worksite Wellness Programs Plays a Vital Role in Improving the Health of the Staff
3. Preaching Health and Wellness from the Altar
4. New Wellness Website Launched – Resource For Mind, Body, & Spiri
5. Adding Credit To The Health Care Industry In India
6. Unregulated Fish Industry Harms Health Of Women
7. Tourism Industry Affected By Bird Flu
8. Bio-Functional Garments That Could Revolutionize Fashion Industry
9. Poultry Industry In India Suffers A Set Back
10. Health Industry On An Upward Swing In Germany
11. Poultry Industry Of Pakistan Stresses On Need Of Relief Package
Post Your Comments:
*Name:
*Comment:
*Email:


(Date:6/27/2016)... ... 27, 2016 , ... TherapySites, the leading website ... Tennessee Counseling Association. This new relationship allows TherapySites to continue to ... adding exclusive benefits and promotional offers. , "TCA is extremely excited about this ...
(Date:6/27/2016)... ... June 27, 2016 , ... A revolution ... the emergency ambulance transport experience for the millions of people who require these ... disrupted the taxi industry through the use of technology. Now, SmartEMS has put ...
(Date:6/26/2016)... PLAINSBORO, N.J. (PRWEB) , ... June 27, 2016 , ... ... same sources, yet in many ways they remain in the eye of the beholder, ... Oncology (EBO), a publication of The American Journal of Managed Care. For the full ...
(Date:6/26/2016)... ... June 26, 2016 , ... Pixel Film Studios Released ProSlice Levels, a ... can give their videos a whole new perspective by using the title layers ... Film Studios. , ProSlice Levels contains over 30 Different presets to choose from. ...
(Date:6/26/2016)... NC (PRWEB) , ... June 26, 2016 , ... Brent Kasmer, a legally blind and ... to be personalized through a fitness app. The fitness app plans to fix the two ... currently only offer a one size fits all type program , They don’t ...
Breaking Medicine News(10 mins):
(Date:6/24/2016)... Mass. , June 24, 2016   ... Spaulding Rehabilitation Network,s Dean Center for Tick ... Physical Medicine and Rehabilitation, MIT Hacking Medicine, University ... for Innovation, today announced the five finalists of ... for Lyme disease.  More than 100 scientists, clinicians, ...
(Date:6/24/2016)... and SAN CLEMENTE, Calif. , June ... -based mobile pulmonary function testing company, is now able to ... devices developed by ndd Medical Technologies , Inc. ... done in hospital-based labs.  Thanks to ndd,s EasyOne PRO ® , ... , can get any needed testing done in the comfort of ...
(Date:6/24/2016)... , June 24, 2016  Arkis BioSciences, ... less invasive and more durable cerebrospinal fluid treatments, ... funding.  The Series-A funding is led by Innova ... Fund, and other private investors.  Arkis, new financing ... instrumentation and the market release of its in-licensed ...
Breaking Medicine Technology: