Navigation Links
All in the Name of ‘Breast Cancer Awareness

October has been declared as Breast Cancer Awareness Month and with that comes the shocking preponderance of pink products in the shops//. The campaign for raising funds towards breast cancer awareness has included the hawking of pink dresses, cosmetics and teddy bears, as well as major charity events such as the online extravaganza "Boobie-Thon 2006".

The Boobie-Thon that has been running annually for five years now, features over a thousand female (and a few male) bloggers sending photographs of their disembodied breasts on a dedicated website. These images accessible to any and all for a sundry sum of $50 fee is supposed to have its proceeds going to a breast cancer charity.

The question that comes to mind is anything acceptable so long as it is for charity? Certainly Boobie-Thon is not the only one. Over the past few years, using female nudity as a fundraising tactic has become extremely popular.

For instance mainstream pioneers of this field the animal-rights charity Peta (People for the Ethical Treatment of Animals) with its famous campaign "I'd rather go naked than wear fur" has featured several celebrities such as Cindy Crawford, Naomi Campbell, Sadie Frost, all smoldering sexily before the camera. In June, the Hollywood actress and long time supporter Pamela Anderson, posed naked in the window of Stella McCartney's London shop. Critics have accused Peta ,self declared enemy of meat products, of using women as pieces of meat.

Peta in its defense argued that its organization is mainly staffed by ‘feminist women’ and that it has run "naked" advertisements using men, too. Several other of Peta's campaigns has also given the lie to its "pro-women" stance.

Fundraising for breast cancer awareness has crossed all barriers of norms and decencies with many campaigns right from China to South Africa to the United States using young models, celebrities or actresses going topless. This year, a charity distribu ted a mouse mat featuring a photograph of a pair of perfect breasts to all internet cafés in Hong Kong.

While the importance of fundraising for breast cancer causes cannot be taken lightly with around 41,700 women in Britain being afflicted with the disease each year, and killing about 12,400. However the question arises as to whether getting women to expose their breasts really the best approach to fundraising, or to raising awareness?

American commentator Barbara Ehrenreich, who was diagnosed with breast cancer in 2000, has come down heavily over the infantilization and feminization of the disease - the pink products, the teddy bears. According to her the sexualization of the disease is also pernicious.

Of course to its advantage it attracts many celebrity supporters. However, research has shown that comprehension of the disease among the most severely affected group, older women, is much lower than it should be. This situation can be mostly attributed to most of the "faces" of the disease being in their twenties and thirties.

According to Robyn Pollman, the Florida-based founder of the Boobie-Thon, "sending a message that 'if our breasts are worth looking at, they're worth saving' is very empowering". Somehow inadvertently, she gets to the crux of the matter that part of the reason why breast cancer attracts more attention than other causes is that our culture does value women's breasts apparently more than the value it places on women in general.

Although raising money for breast cancer research is hugely important, surely more interesting, more inventive and less harmful ways can be found to raise a buck.
NA
'"/>




Related medicine news :

1. Fibroids unlikely to Turn Cancerous
2. Virus Level could Predict Cervical Cancer Risk
3. Cancer Doctors Okays Controversial Prostate Therapy
4. Potential New Cancer Gene Identified
5. Consensus on "Combination Therapy" for Breast Cancer
6. Cancers of Colon & Rectum linked to Cigarette Smoking
7. Life Saving Cancer Drugs – From Chicken! Possible Says Dolly’ Creatos
8. The Cancer Rumour mill working over time
9. Cancer drugs in development nearly doubled since 1995
10. Radioactive Seeds used in Prostate Cancer treatment can migrate with the body
11. Cancer patients turning to Internet for information
Post Your Comments:
*Name:
*Comment:
*Email:


(Date:5/26/2017)... ... May 26, 2017 , ... Boar’s Head ... bold recipes for Memorial Day entertaining that are sure to satisfy your guests’ ... fresh sliced meats and cheeses featured in these refreshingly balanced recipes are packed ...
(Date:5/26/2017)... ... ... Silver Birch of Hammond, a new assisted lifestyle community, has welcomed its first ... at 5620 Sohl Avenue in Hammond, serves older adults who need some help to ... apartments. Each of the private apartments at Silver Birch features a kitchenette, spacious bathroom ...
(Date:5/26/2017)... (PRWEB) , ... May 26, 2017 , ... ... be this year’s recipient of proceeds from its 14th Annual Clays for Kids ... E. County Road 30, Bennett, Colorado. , As part of BluSky’s partnership ...
(Date:5/24/2017)... Linda, Ca (PRWEB) , ... May 24, 2017 ... ... between effects and background. Understanind and choosing the most appropriate instruments for research ... prove critical in research finding. This webinar will focus on innovations in stereo ...
(Date:5/24/2017)... ... May 24, 2017 , ... Dr. Manju R. Kejriwal, a leading ... orthodontics, with or without a referral. Dr. Kejriwal understands the emotional and financial toll ... braces in Cincinnati, OH. Patients no longer need to feel the esthetic effects of ...
Breaking Medicine News(10 mins):
(Date:5/10/2017)... 2017 Radiology has become the number one ... also spiraled to the number one ranking as a ... ever before as the most complete and reliable method ... lower back pain an MRI may confirm a suspected ... resulting in entirely different treatment protocols.  In these circumstances, ...
(Date:5/9/2017)... Ore. , May 9, 2017  Semler ... that provides technology solutions to improve the clinical ... financial results for the first quarter ended March ... our products enable our customers to identify when ... to intervene before events like heart attacks or ...
(Date:5/6/2017)... , May 5, 2017  Hill-Rom Holdings, Inc. (NYSE: ... approximately 100,000 square feet to its Welch Allyn campus. ... its commitment to bring more than 100 new jobs ... Welch Allyn has maintained a significant presence for more ... these new positions, a large portion of which will ...
Breaking Medicine Technology: