Navigation Links
All in the Name of ‘Breast Cancer Awareness

October has been declared as Breast Cancer Awareness Month and with that comes the shocking preponderance of pink products in the shops//. The campaign for raising funds towards breast cancer awareness has included the hawking of pink dresses, cosmetics and teddy bears, as well as major charity events such as the online extravaganza "Boobie-Thon 2006".

The Boobie-Thon that has been running annually for five years now, features over a thousand female (and a few male) bloggers sending photographs of their disembodied breasts on a dedicated website. These images accessible to any and all for a sundry sum of $50 fee is supposed to have its proceeds going to a breast cancer charity.

The question that comes to mind is anything acceptable so long as it is for charity? Certainly Boobie-Thon is not the only one. Over the past few years, using female nudity as a fundraising tactic has become extremely popular.

For instance mainstream pioneers of this field the animal-rights charity Peta (People for the Ethical Treatment of Animals) with its famous campaign "I'd rather go naked than wear fur" has featured several celebrities such as Cindy Crawford, Naomi Campbell, Sadie Frost, all smoldering sexily before the camera. In June, the Hollywood actress and long time supporter Pamela Anderson, posed naked in the window of Stella McCartney's London shop. Critics have accused Peta ,self declared enemy of meat products, of using women as pieces of meat.

Peta in its defense argued that its organization is mainly staffed by ‘feminist women’ and that it has run "naked" advertisements using men, too. Several other of Peta's campaigns has also given the lie to its "pro-women" stance.

Fundraising for breast cancer awareness has crossed all barriers of norms and decencies with many campaigns right from China to South Africa to the United States using young models, celebrities or actresses going topless. This year, a charity distribu ted a mouse mat featuring a photograph of a pair of perfect breasts to all internet cafés in Hong Kong.

While the importance of fundraising for breast cancer causes cannot be taken lightly with around 41,700 women in Britain being afflicted with the disease each year, and killing about 12,400. However the question arises as to whether getting women to expose their breasts really the best approach to fundraising, or to raising awareness?

American commentator Barbara Ehrenreich, who was diagnosed with breast cancer in 2000, has come down heavily over the infantilization and feminization of the disease - the pink products, the teddy bears. According to her the sexualization of the disease is also pernicious.

Of course to its advantage it attracts many celebrity supporters. However, research has shown that comprehension of the disease among the most severely affected group, older women, is much lower than it should be. This situation can be mostly attributed to most of the "faces" of the disease being in their twenties and thirties.

According to Robyn Pollman, the Florida-based founder of the Boobie-Thon, "sending a message that 'if our breasts are worth looking at, they're worth saving' is very empowering". Somehow inadvertently, she gets to the crux of the matter that part of the reason why breast cancer attracts more attention than other causes is that our culture does value women's breasts apparently more than the value it places on women in general.

Although raising money for breast cancer research is hugely important, surely more interesting, more inventive and less harmful ways can be found to raise a buck.
NA
'"/>




Related medicine news :

1. Fibroids unlikely to Turn Cancerous
2. Virus Level could Predict Cervical Cancer Risk
3. Cancer Doctors Okays Controversial Prostate Therapy
4. Potential New Cancer Gene Identified
5. Consensus on "Combination Therapy" for Breast Cancer
6. Cancers of Colon & Rectum linked to Cigarette Smoking
7. Life Saving Cancer Drugs – From Chicken! Possible Says Dolly’ Creatos
8. The Cancer Rumour mill working over time
9. Cancer drugs in development nearly doubled since 1995
10. Radioactive Seeds used in Prostate Cancer treatment can migrate with the body
11. Cancer patients turning to Internet for information
Post Your Comments:
*Name:
*Comment:
*Email:


(Date:2/24/2017)... ... February 24, 2017 , ... Houston ... options at his office, Antoine Dental Center. Currently, patients can get single dental ... may apply, but patients can learn more about these offers by contacting Antoine ...
(Date:2/24/2017)... ... 24, 2017 , ... WHAT: , The New Jersey Tech ... well as advocacy for the state and region‘s technology businesses, hosted their 2017 ... Council's Innovation Forecast event highlights innovation throughout the region from small to large ...
(Date:2/24/2017)... ... February 24, 2017 , ... Dr. ... has officially announced the appointment of Peter A. Bell, DO, MBA, HPF, FACOEP-dist., ... (LUCOM), beginning April 10. Dr. Bell comes to Liberty from the Ohio ...
(Date:2/24/2017)... York, NY (PRWEB) , ... February 24, 2017 , ... ... “Security needs to be a top priority because it’s not if you will be ... online safety, especially when it comes to digital health care. , Improvements in auditing ...
(Date:2/24/2017)... Texas (PRWEB) , ... February 24, 2017 , ... ... to The Medical Center at Craig Ranch building at 8080 State Highway 121, Suite ... Medical District with easy access to Highway 121. , As the practice has grown, ...
Breaking Medicine News(10 mins):
(Date:2/24/2017)... February 24, 2017 Following receiving ... Israel , s AMAR is a major ... 250 M w ound care market in ... BST for inclusion in the National Health Basket ...   E-QURE Corp. (OTCQB: EQUR), a leader ...
(Date:2/24/2017)... 24, 2017 Research and Markets has announced the ... Industry Forecast to 2025" report to their offering. ... The Global Empty Capsules Market is poised ... to reach approximately $2.9 billion by 2025. This industry ... on global as well as regional levels presented in the research scope. ...
(Date:2/24/2017)... 24, 2017 Physician General Dr. Rachel ... Programs Jennifer Smith commended South Central EMS ... and using naloxone, a life-saving overdose reversal drug. The ... recovery specialist and overdose survivor who was saved due ... "A significant part of fighting the opioid epidemic ...
Breaking Medicine Technology: