( According to a new research conducted ...)"Active" Brain Makes Rational Decisions!!,Health

According to a new research, conducted at UCL (University College London) thatis funded by the Wellcome Trust, emotional responses in a tight situation results// in irrational behaviour. The ability to control the emotions, than the emotions being absent, will result in rational behaviour.

The classical theories of Economics suggest that people act rationally while making a decision. But it is not the case always. People do behave irrationally when they are under an influence.

For example, people are strongly and consistently affected by the way in which a question is presented. An operation that has 40 per cent probability of success seems more appealing than one that has a 60 per cent chance of failure.

In the study, published in the journal Science, UCL researchers used a gambling experiment to establish the cognitive basis for rational decision-making. The goal of the task was to accumulate as much money as possible, with the incentive of being paid in real money in proportion to the money won during the experiment. Participants were given a starting amount of money (￡50) at the beginning of each trial. They were then asked to choose between either a sure option or a gamble option (where they would have a certain chance of winning the entire amount, but also of losing it all). Subjects were presented with these choices under two different frames (i.e. scenarios), in which the sure option was worded either as the amount to be kept from the starting amount ("keep ￡20"), or the amount to be deducted ("lose ￡30"). The two options, although worded differently, would result in exactly the same outcome, i.e. that the participant would be left with ￡20.

The UCL study found that participants were more likely to gamble at the threat of losing ￡30 than the offer of keeping ￡20. On average, when presented with the "keep" option, participants chose to gamble 43 per cent of the time compared with 62 per cent for the "lose" option. F
'"/>




Page: 1 2
Related medicine news :

1. Use of Cellular Phones associated with Increased risk of Brain Tumors
2. Brain death – How to cope with it
3. “Brain fingerprinting”- The new lie detectr
4. Nasal Spray Could Take Drugs Direct to Brain.
5. Virus Combats Brain Tumour
6. Nasal Spray Could Take Drugs Directly to Brain
7. Control of anger disorder connected to Brain Dysfunction
8. High Levels of Protein Linked to Brain Shrinkage
9. Brain damage affects artistic skill
10. Brain cells protected by new compounds
11. Brain changes observed in people with sleep apnoea