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Long-Term Care Leader Joins '3 in 4 Need More' Campaign to Promote LTC Protection for All
Date:8/12/2009

KIRKLAND, Wash., Aug. 12 /PRNewswire/ -- Today, LTC Financial Partners LLC (LTCFP) announces joining the "3 in 4 Need More" campaign, which was launched yesterday by the LTC Guild, a social network focusing on the long-term care industry and those served by it.

*(PHOTO 72dpi: www.Send2Press.com/mediaboom/09-0609-DeniseGott_72dpi.jpg)

*(Photo Caption/Cutline: LTC Financial Board Chairman Denise Gott.)

*(PHOTO 72dpi: www.Send2Press.com/mediaboom/09-0811-LTCG3in4_72dpi.jpg)

*(Photo Caption/Cutline: "3 in 4 Need More" campaign logo.)

In its advertising and public relations, LTCFP will employ the "3 in 4 Need More" logo and other visuals, publicly available from LTC Guild, to promote affordable long-term care insurance for all Americans. "We'll use the campaign to spread an important message," says Denise Gott, Chairman of the Board of LTCFP --http://www.ltcfp.com -- one of the nation's largest and most experienced long-term care insurance agencies. "Every family needs protection from longer-lasting illnesses or injuries that are all too likely to strike."

"The '3 in 4 Need More' campaign will highlight that point," Gott says, referring to a statement from the U.S. Department of Health and Human Services that at least 70 percent of people over age 65 will require some long-term care services at some point in their lives http://www.longtermcare.gov). "It's official," says Gott. "Our Government says three in every four of us are going to need more than ordinary health care, which focuses on acute, shorter-term care needs, not extended care."

The need for long-term care is with us, but "90 percent of us who are susceptible have no LTC protection beyond Medicaid, which is intended for those without as
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SOURCE LTC Financial Partners LLC
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