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be(R) is Making Health Simple With Complimentary, Expert Online Diet, Nutrition and Exercise Advice
Date:12/17/2007

Kate Weber, registered dietician, certified personal trainer, marathoner and wellness enthusiast will design individualized programs to help people reach their fitness goals to live a better, longer, healthier and younger

life

MILWAUKEE, Dec. 17 /PRNewswire/ -- be, better nutrition for active lifestyles available exclusively at Target stores, announces the introduction of complimentary online diet, nutrition and exercise plans customized for each participant. The program is designed to help people reach their fitness goals by making health simple by providing expert advice that is easy to understand, convenient to access and fits into the unique lifestyle of each participant.

Kate Weber, be's health and wellness coach, will personally evaluate and design each program to help participants make life-long changes in small increments. Kate stated, "At this time of year, many people are focused on resolutions. I don't look at this as a New Year's Resolution, but a New Life Revolution. It's about changing poor habits, making better choices, and taking time for yourself... be you...only better."

Each "making health simple" program will begin with a confidential and detailed overview of an individual's current circumstances. The resulting fitness and nutrition plan will help establish a roadmap for a healthy lifestyle for life.

Robin Gohsman, the founder of be added, "Kate's expertise and knowledge will be a tremendous resource, especially to moms. As the gatekeepers of the family's health and wellness, mom's role is so important. Kate will be an important partner to help in choosing healthy food options and fitness plans that will work for everyone in the family."

From a nutritional perspective, Kate's advice will include calculating approximate daily caloric needs based on an individual's age, height and weight; then translating that information into easy to follow meal plans, recipes and tips for sensible comfort foods, healthy snacks and on-the-go-meals.

On the fitness side of the diet/exercise equation, Kate will tailor a strength, flexibility and aerobic program designed to help each participant reach their fitness potential by addressing all aspects that would impact their fitness regime. Travel too much? Kate has a program for you. No equipment at home? Kate has a program for you. A stay-at-home mom time starved with no "me" time? Kate has a program for you.

be nutrition products are available exclusively at Target in a variety of flavors and are specifically formulated to meet the needs of active lifestyle enthusiasts. be powered(R) protein bars are a heart-healthy, nutritious way to refuel the body with the power it needs post-exercise. All of the bars are delicious, all natural, freshly baked, contain vitamins and minerals and have no trans fats.

For further information, visit the Company website: http://www.thinkfeelbe.com


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