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Zounds! - Sarasota and Port Richey 'Hear' New Retail Concept Coming
Date:2/29/2008

Grand Openings to Feature Cincinnati Reds Great, Doug Flynn, and Pitching

Legend Tommy John

SARASOTA, Fla. and PORT RICHEY, Fla., Feb 29 /PRNewswire/ -- Zounds Hearing, a unique manufacturing and retail company focused on providing hearing aids with state-of-the-art fidelity, price point and professional service, opened its doors recently in the Westfield Sarasota Square Mall (Sarasota) and Gulf View Mall (Port Richey).

Years ago, Zounds Founder Sam Thomasson, promised his hearing-impaired daughter that he would create a new hearing aid to overcome her annoyance with her aids due to excessive feedback, poor sound quality and discomfort in the ear. That promise led him to create the technology behind Zounds and raise the necessary funds to expand nationally, including Western Florida.

"I'm excited to bring Zounds' technology to Sarasota and Port Richey. Hearing loss affects millions of Americans-senior citizens to teenagers-and many are unhappy with their hearing aid performance," said Thomasson, "It's Zounds' mission to change this negative perception and develop and provide hearing aids with the best sound quality available."
-- The official Sarasota grand opening, featuring former Cincinnati Reds

infielder Doug Flynn, will take place on Wednesday, March 5, at

10:30 a.m. in the Sarasota Square Mall

-- The official Port Richey grand opening, featuring baseball pitching

legend Tommy John, will take place on Wednesday, March 5, at 3:00 p.m.

in the Gulf View Mall

Growing Hearing Loss

According to a MarkeTrack survey, hearing loss affects about 10 percent of the U.S. population, while three in 10 people above age 60 are affected by hearing loss. However, only 20 percent of those that need hearing aids actually wear them.

Zounds hearing aids are based on three distinct technology and design innovations --
1. Enhanced noise can
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SOURCE Zounds Hearing
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