Navigation Links
Youth and Community Groups Commend Rockstar for Taking 'The Buzz' out of its Energy Drinks
Date:11/12/2007

t party drink because you can party harder and longer. With caffeine, ginseng, and guarana, these alcoholic energy drinks are enormously popular with teens and young adults alike because they build on the popularity of nonalcoholic energy drinks that have similar packaging. Marketers also use youth-oriented advertising themes, extreme sports sponsorships, and Internet sites popular with teens.

"These drinks taste very similar to each other. Most adults we have found can't tell which have alcohol in them," said Kellie Goodwin of the California Youth Council. Goodwin and other teens gave law enforcement officers and teachers energy drinks, some with alcohol some without, to see whether they could tell the difference. "On top of that, the alcohol industry labeling practices make it too hard to tell the difference between drinks that contain alcohol and those that don't. It's not surprising some parents are accidentally purchasing these items for their kids."

Researchers at Wake Forest University, Baptist Medical Center, found that college students who combine energy drinks with alcohol are more likely to drink excessively, get hurt, ride with a driver who is drunk, and sexually assault someone else. Additionally, according to a report from The Marin Institute (http://www.marininstitute.org) 31 percent of 12- to 17-year-olds and 34 percent of 18- to 24-year-olds report regular consumption of energy drinks. "Alcohol problems among youth constitute a public health and safety crisis of major proportions. Alcohol in energy drinks creates a dangerous mix," said Michele Simon, JD, MPH, research and policy and director at the Main Institute and co-author of the report.

"As young people, we congratulate Rockstar for voluntarily pulling energy drinks with alcohol off the shelves," Kellie Goodwin said. "Other companies, like Anheuser-Busch, should follow Rock Star's lead. Our future depends on it." Please
'/>"/>

SOURCE California Coalition on Alcopops and Youth
Copyright©2007 PR Newswire.
All rights reserved

Page: 1 2 3

Related medicine news :

1. More than two-thirds of sexually active NYC youth use condoms, but other forms of birth control lag
2. Study documents rapid increase in youth bipolar disorder diagnoses
3. Rates of bipolar diagnosis in youth rapidly climbing, treatment patterns similar to adults
4. Youth Drug Use at a Five Year Low, New Survey Shows
5. Jump in Youth Suicide Prompts National Childrens Charity KidsPeace to Issue Tips on Prevention, Warning Signs
6. ARIZONA METH PROJECT Unveils Arizonas Anti-Meth Youth Pledge and Kicks Off Phase Two of Public Awareness Campaign
7. $8,000 Winning Bids at Governors Livestock Auction to Benefit College-Bound Youth and Homeless
8. Nourishment Is Essential to a Youthful Appearance. Time to Feed Your Face with Serum_G
9. Prime Access Creates Groundbreaking Ads Targeting Urban Teens for the White Houses National Youth Anti-Drug Media Campaign
10. Safe Blood for Africa Foundations African Club 25 Greatly Reducing HIV Infections in African Youth
11. Victims of child maltreatment more likely to perpetrate youth violence, intimate partner violence
Post Your Comments:
*Name:
*Comment:
*Email:
(Date:12/20/2014)... December 20, 2014 Atore, Inc, (San ... just launched first birthday focused portal on December 17th, ... MESSAGE” launched in both US and Japan. , MERRY ... : http://merrybirthday.net/message/ , MERRY BIRTHDAY MESSAGE is ... around the world. , Features, Choose from thousands of ...
(Date:12/20/2014)... (PRWEB) December 20, 2014 The aftermath of ... quite a stir, not only in Hollywood, but worldwide. ... 18th , the ripples of that attack are starting a ... jobs at risk. But they are not the only ... could be in for some embarrassing times ahead, agents and ...
(Date:12/20/2014)... 2014 Recently, AngelWeddingDress.com has introduced its ... for the coming Christmas. In the promotion, all buyers ... , “We have something special for the women who ... season. Moreover, our new collections of 2015 dresses have ... now at greatly discounted prices. Visit our website now ...
(Date:12/20/2014)... Developers of FCPX 3rd ... plugin for Final Cut Pro X entitled TranSlice Volume ... allows users to create hand drawn text animations without ... CEO of Pixel Film Studios. “TranSlice Volume 5 was ... an easy to use interface.” , TranSlice Volume 5 ...
(Date:12/20/2014)... 2014 Xarelto bleeding lawsuits filed ... uncontrollable bleeding and other serious side effects will be ... Louisiana for coordinated pretrial proceedings, Wright & Schulte LLC ... issued an order Friday to transfer 21 Xarelto lawsuits ... federal courts to the Louisiana district court for coordination ...
Breaking Medicine News(10 mins):Health News:Atore, Inc. Releasing the First Birthday Portal 2Health News:Sony Pictures Hack Perfect Example of the Reach a Single Cyber Attack Can Have 2Health News:Sony Pictures Hack Perfect Example of the Reach a Single Cyber Attack Can Have 3Health News:Sony Pictures Hack Perfect Example of the Reach a Single Cyber Attack Can Have 4Health News:Sony Pictures Hack Perfect Example of the Reach a Single Cyber Attack Can Have 5Health News:AngelWeddingDress Has Introduced Its Special Offer For The Coming Christmas 2Health News:Pixel Film Studios released a new transition entitled TranSlice Volume 5 exclusively for Final Cut Pro X 2Health News:Xarelto Bleeding Lawsuits Consolidated To Louisiana Federal Court For Multi-District Litigation Reports Wright & Schulte LLC 2Health News:Xarelto Bleeding Lawsuits Consolidated To Louisiana Federal Court For Multi-District Litigation Reports Wright & Schulte LLC 3Health News:Xarelto Bleeding Lawsuits Consolidated To Louisiana Federal Court For Multi-District Litigation Reports Wright & Schulte LLC 4
... takes pictures of the intestine, experts explain , FRIDAY, Oct. ... of the inside of the small intestine can help doctors ... up to 15 years, U.S. researches report. , Capsule endoscopy ... and intestines. Patients swallow a capsule that contains a camera ...
... TOPEKA, Kan., Oct. 19 Attorney General Paul ... new 30-second,radio public service announcements set to air on ... with the busy fall season and will,air more than ... "With teens heading off to parties, dances and ...
... New York City to Meet Breslin, ... in Need During the Holidays, BETHEL, Conn., Oct. 19 ... search for Duracell Holiday,Ambassadors to help "Power A Smile" this ... for her Academy Award,nominated role in "Little Miss Sunshine," to ...
... Today, Integrated,Healthcare Holdings, Inc. ("IHHI") (OTC Bulletin ... announced that effective October 9, 2007, it,has completed ... instruments. The,Company said that it closed escrow on ... of Anaheim, California, in the total,amount of $140.7 ...
... U.S. Surgeon General Dr. Joycelyn Elders, Dr. Harold Freeman, Lovell A. Jones, PhD, and ... ... The National Conference on African Americans and Cancer ... This national cancer care and prevention forum convenes primary ...
... is National,Mammography Day, and the American Cancer Society is ... especially in light of recent data,suggesting a decline in ... the June 15, 2007 issue of CANCER found a ... decades of increasing mammography use, which has contributed to ...
Cached Medicine News:Health News:Video 'Pill' Spots Hidden Crohn's Disease 2Health News:Morrison Takes Aim at Underage Drinking in New Radio Campaign 2Health News:Duracell and Actress Abigail Breslin Search for Holiday Ambassadors 2Health News:Duracell and Actress Abigail Breslin Search for Holiday Ambassadors 3Health News:IHHI Announces Completion of Re-Financing 2Health News:National Conference Aims to Eliminate Disparities in Cancer Treatment and Deaths for African Americans 2Health News:National Conference Aims to Eliminate Disparities in Cancer Treatment and Deaths for African Americans 3Health News:American Cancer Society Marks National Mammography Day by Reinforcing Importance of Mammograms 2Health News:American Cancer Society Marks National Mammography Day by Reinforcing Importance of Mammograms 3
(Date:12/19/2014)... Dec. 19, 2014 Breckenridge Pharmaceutical, Inc. announced ... with MSN Laboratories Pvt. Ltd. ( Hyderabad, India ... commercialize several new ANDAs.  Under the terms of the ... exclusively to Breckenridge for the U.S. market, and Breckenridge ... Breckenridge and MSN have agreed to develop an oral ...
(Date:12/19/2014)... N.C. , Dec. 19, 2014 ... optimize a product,s web presence to reflect the ... websites, in particular, must meet the needs of ... and culture. According to recent ... than half of the participating companies averaged more ...
(Date:12/19/2014)... , Dec. 19, 2014  Monarch America Inc. (OTCQB: ... Corp.) is pleased to provide this review of the ... in 2015. "Over this past year, we ... I am extremely proud to say that Monarch America ... than it has ever been," stated Eric Hagen ...
Breaking Medicine Technology:Breckenridge Pharmaceutical signs Multi-Product Generic Agreement with MSN Laboratories Pvt. Ltd. 2Building a Best-in-Class Pharma Global Brand Website 2Monarch America Inc. CEO Reviews Recent Achievements and Provides Outlook for 2015 2Monarch America Inc. CEO Reviews Recent Achievements and Provides Outlook for 2015 3
... national reference laboratory and a worldwide leader ... offers an extensive test menu of highly ... and anatomic pathology. Owned by the University ... than half of the nation's university teaching ...
... a national reference laboratory and a worldwide ... ARUP offers an extensive test menu of ... clinical and anatomic pathology. Owned by the ... more than half of the nation's university ...
... national reference laboratory and a worldwide leader ... offers an extensive test menu of highly ... and anatomic pathology. Owned by the University ... than half of the nation's university teaching ...
... a national reference laboratory and a worldwide ... ARUP offers an extensive test menu of ... clinical and anatomic pathology. Owned by the ... more than half of the nation's university ...
Medicine Products: