Navigation Links
Yoga Journal Circulation Increases 5.8 Percent in Second Half of 2007 from Same Period Previous Year
Date:2/20/2008

SAN FRANCISCO, Feb. 20 /PRNewswire/ -- According to the recently released Audit Bureau of Circulations FAS-FAX report, Yoga Journal (yogajournal.com) saw an increase of 5.8 percent paid circulation in the period from July 2007 through December 2007, from the same period in the previous year. This increase was substantially larger than that of most other magazines in the same category, including Self, Shape, Health, Martha Stewart Living and Natural Health.

Publisher Bill Harper chalks this up to the commitment yoga practitioners have to their practice.

"Yoga practitioners are devoted both to their practice and to our magazine," he says. "Our advertising and circulation keep increasing because, recession or not, people will give up many other things but keep their yoga practice going. We are not a discretionary magazine but an integral part of people's health and wellness program."

The first two issues of 2008 were record issues in terms of ad revenue and ad pages. The magazine is also a top-selling health and fitness title at Barnes & Noble nationwide as well as at Whole Foods.

About Yoga Journal: Yoga Journal (yogajournal.com) is the largest-circulation yoga magazine in the country. The magazine was founded in 1975. Since 2000, it has tripled its paid circulation to 360,000. Yoga Journal holds several conferences a year, including its annual Colorado conference. It also produces many best-selling yoga books, videos, and DVDs.

In September 2006, the magazine was acquired by Active Interest Media, Inc. (aimmedia.com). Based in El Segundo, California, AIM is a consumer enthusiast media company that serves a base of loyal constituents through print, events and online products. The company was formed in October 2003 by Efrem "Skip" Zimbalist III and the private equity investment firm Wind Point Partners.

In addition to its Healthy Living Group -- which includes Yoga Journal, Backpacker, Vegetarian Times, Better Nutrition, Optimum Wellness and Whole Foods Market(R) magazine -- the company also publishes Southwest Art, American Cowboy, Log Home Design, Log Home Living, Timber Home Living, Building Systems, Black Belt and Yachts International. AIM produces and markets videos and books and produces 12 shows on log homes and more than two dozen building seminars. The company also produces the Fort Lauderdale International Boat Show(R), the largest boat show in the world.


'/>"/>
SOURCE Active Interest Media
Copyright©2008 PR Newswire.
All rights reserved

Related medicine news :

1. Springer to launch new journal in emergency medicine
2. Mind, Brain, and Education is recognized as best new journal
3. American Heart Association Themed Issue Journal Report: Journal Edition Dedicated to Womens Unique Hypertension Issues
4. Cell Stem Cell named Best New Journal of 2007
5. Springer to publish new society journal in cardiology
6. Global Consensus on Mercury: Scientists Defend Science Journalists
7. Journal Sleep: Study concludes a daytime nap can benefit a persons memory performance
8. Los Angeles Daily Journal Names Richardson & Patel Verdict Top in the State of California for 2007
9. Journal of Opioid Management Welcomes New Editor-in-Chief!
10. American Journal of Disaster Medicine Accepted for Inclusion into The National Library of Medicines MEDLINE Database and may now be Accessed Through the PUBMED Website or the MEDLARS System
11. Amalgam Fillings Dont Affect Childrens Brain Development, Says Study in ADA Journal
Post Your Comments:
*Name:
*Comment:
*Email:
(Date:5/5/2016)... IN (PRWEB) , ... May 05, 2016 , ... ... benefits advisory organization, announces McLaughlin & Smoak Benefits as the latest addition to ... Smoak Benefits has a dedicated team of compliance, wellness, human resources, and health ...
(Date:5/5/2016)... ... May 05, 2016 , ... Michael ... charity program created to assist the people of their local community. The agency ... organizations and community leaders. Their hope is to bring awareness to important local ...
(Date:5/5/2016)... ... May 05, 2016 , ... ... community enrichment program serving families of greater Dubuque, IA. The current campaign fundraises ... and honorably discharged veterans. Donations to Veteran’s Freedom Center may now be made ...
(Date:5/5/2016)... ... May 05, 2016 , ... TIME for Kids and The ZAC Foundation – ... partnership to reach nearly 1 million children with important water safety messages before summer ... leading cause of accidental death in children one to 6 years of age. ...
(Date:5/5/2016)... ... 05, 2016 , ... The 2016 Nike Soccer Camp will be directed by ... coaching staff. Together they bring their winning Vandals coaching philosophy to young athletes. Programs ... 5-13, and high school players. Session dates are as follows: , Youth Day Camp ...
Breaking Medicine News(10 mins):
(Date:5/4/2016)... Valeritas Holdings, Inc. (OTCQB: VLRX) ... offering (APO). This was accomplished via a reverse merger ... a private placement of approximately 5 million shares of ... Under the terms of the reverse merger, which ... will trade on the OTC Markets under the symbol ...
(Date:5/4/2016)... , May 4, 2016 ... addition of the  "Global Acute Ischemic Stroke ...  report to their offering.       ... Global Acute Ischemic Stroke Market and ... into Acute Ischemic Stroke pipeline products, Acute ...
(Date:5/4/2016)... 4, 2016 Research ... "Global Actinic Keratosis Market and Competitive Landscape ...      (Logo: http://photos.prnewswire.com/prnh/20160330/349511LOGO ... Competitive Landscape Highlights 2016, provides comprehensive insights ... epidemiology, Actinic Keratosis market valuations and forecast, ...
Breaking Medicine Technology: