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Wyeth Consumer Healthcare Announces the Availability of New Centrum Ultra Line of Multivitamins Specially Formulated For Women and Men
Date:7/14/2009

MADISON, N.J., July 14 /PRNewswire-FirstCall/ -- Wyeth Consumer Healthcare, a division of Wyeth (NYSE: WYE), today announced the availability of a new, scientifically advanced, gender- and age-specific adult multivitamin line developed to help meet the nutritional needs of women and men. Centrum((R)) Ultra Women's and Men's and Centrum((R)) Silver((R)) Ultra Women's and Men's are specially formulated taking into account recommendations established by the Institute of Medicine along with the latest nutritional science.

"Millions of Americans have relied on Centrum, the world's leading adult multivitamin brand, for more than 30 years," says Paul Sturman, President, Wyeth Consumer Healthcare.

Sturman adds, "We listen closely to the needs of our consumers and combine these insights with the latest nutritional advances. Centrum Ultra provides a new, scientifically advanced option to meet consumers' growing demand for gender-and age-based multivitamins."

Many Americans still find it difficult to get the recommended amounts of vitamins and minerals they need from food alone despite the wide variety of nutritional choices available. The 2005 U.S. Department of Agriculture Healthy Eating Index found that the U.S. population did not take in enough fruits, vegetables, whole grains and fat-free or low-fat milk and suggests that Americans can improve their diet by choosing more nutrient rich foods.

The Centrum Ultra line of multivitamins is specially formulated for women and men to help ensure that, along with a healthy diet, they are getting recommended amounts of key vitamins and minerals each day based on one's gender and age.

About Centrum Ultra Women's

Centrum Ultra Women's is specially formulated with
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